Harnessing The Claws for a Business Owner
Welcome to all of the new faces that have joined! We're seeing an exciting surge of new people discovering and finding themselves navigating the community.
We're also just turning the corner on 600 subscribers on the YT channel, new material out weekly!
As a business owner (and operator), your time is under a great deal of scrutiny.
Time blocks can only save you so much, there's a serious demand of raw attention and energy that you have a daily finite tank for.
So you've gone into the rabbit holes around Ai and automation. You come to realize, this is a valley and despite how big you might've felt, you're just another horse in a big field.
The mission I've been on has always been about the horse. One of my first businesses, the logo was a horse in flames, meant to symbolize the spirit of competitive edge in entrepreneurship. A willingness to burn myself alive in the pursuit of something greater.
This was noble.
And naive.
Because I did burn myself.
Time and time again, gave my all, and it still wasn't enough to crack through the dreams I sought for myself.
OpenClaw was one of the first saddles, a real harness I could put on this metaphorical horse, that I could reliably let run. It's been rebuilding Plinko Solutions across 20 domains with A/B offer messaging on autopilot, minimal driving needed.
Claude Cowork became another harness, meant to offload any clicking or typing pursuit. Every day, I push the needle through the thread of what's possible, how much I can truly reliably offload from my day to day work.
Had a director pull me into a call today and suggest the presentation I prepared around solution architecture was beyond my role and was highly impressed with the level of detail he expected.
It wasn't just a pretty diagram, I fed a brief and had Claude Cowork visualize it in a way I could speak to. I was watching a movie with my girlfriend while it did this.
This isn't just economic leverage at an executive level, it's political leverage, because it's perceived as difficult yet functionally easy.
It's emotional leverage, because I don't need to think or concern myself because I have trust that isn't undermined by immature architecture. Rather, it's empowered by having the audacity to set these harnesses up and make use of them.
Join us next Saturday live on Leland (Link in the Calendar on Skool) as we go over how to drive a harness with Claude Cowork. If you're not a Claude user and you're a power OpenClaw user, there's a lot you can learn and use in that setup too. See you there!
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Jonathan McLemore
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Harnessing The Claws for a Business Owner
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