26d • General discussion
Good strategy + good communication= Results?
Paradoxical, these days is UN COP30 in Brazil, near the Amazon rainforest and that had to be an event with the indigenous problems at the core of discussions; But yesterday, a group of Indigenous protesters forced their way into the venue to "demand immediate and concrete climate action, protection of the Amazon rainforest, and respect for Indigenous land rights, driven by frustration over what they perceive as inaction and the ongoing destruction of their ancestral lands"
The Amazon Rainforest is an unparalleled biodiversity hotspot and a critical "lung" for the Planet.
💡What I want to emphasize, is the fact that even the intention, the strategy is good, if it is bad communicated, and in this case bad communication = lack of communication, the risks are bigger than opportunities to achieve goals;
🌳This happens with Sustainability in Business, than when intentions are good but there is a lack of communication, because there is no strategic insertion of Sustainability in Business
❓What do you think? If the communication had been GOOD, the indigenous would have come to the discussion table? Or not?
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Good strategy + good communication= Results?
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