In this video, I break down the entire system we use to help parishes post consistent content using the "CONTENT SUITE." One of these is a MUST HAVE if you're going to try to post consistent high-quality content 😎 God bless!

Most parishes treat social media like an afterthought. Maybe they post a random Bible verse, a picture of last Sunday’s donuts, or an event flyer that gets three likes (two of them from the secretary’s family). And then they wonder why no one new is showing up to Mass. The truth is, if you want social media to actually bring people into your parish, you need a system. I call it The Chapel Launch Funnel. And once you get it, everything clicks. Here’s how it works: 🔥 1. Top of Funnel (Cold – Blue):These are the people who don’t know you yet. They don’t trust you. They don’t even know your parish exists. So we fix that by posting engaging Instagram Reels. Why Reels? Because every single one gets shown to at least 50 random people. And if it performs well? Boom—Instagram pushes it to hundreds (or thousands) more. More reach → more eyeballs → more people following your parish. 🔥 2. Middle of Funnel (Warm – Yellow):Now they know you exist, but they’re not ready to do anything yet. Time to warm them up. More reels, more storytelling. A picture of Father John on his ordination day, sharing why he became a priest? Gold. People eat that up. The more they see, the more they like and trust your parish. 🔥 3. Bottom of Funnel (Hot – Red):Now it’s time to ask them to take action. Want more altar servers? More volunteers? More people coming to Mass? Simple—use an Instagram Story poll:✅ "I’m in!"⏳ "Would love to, but busy."❌ "Not in town." Everyone who says “I’m in” gets a quick DM (from your assistant, not you—let’s be realistic). A short convo, a sign-up link, done. This works. I do this for my Catholic fitness business, and sometimes I get 300+ people raising their hands saying they want in. 🔥 4. Delivery (Green – The Parish Experience):Once they’re in, they get the full experience—Mass, sacraments, community events. But here’s where we take it to the next level… We build an online community (like this one). A place where they can engage, learn, and actually stay connected.