👋 Welcome to Build & Scale — here's who I am, what I teach, and exactly how we do it. I barely graduated high school. Not because I wasn't smart — I just didn't fit the mold. So I joined the Navy, figured I'd see the world. What I didn't expect was that the discipline I built there would become the foundation for everything that came after. After the Navy, I got recruited into corporate America. Landed at GE during the Jack Welch era. I had a front-row seat to how world-class conglomerates operate: systems, performance, capital allocation, leadership at scale. I absorbed all of it. Then I left and tried to build something of my own. Failed. Built again. Failed differently. Built again — and this time it worked. That cycle eventually turned into an 8-figure exit. After the exit, I started investing — startups, growth-stage companies, PE-backed businesses. The answer always came back to the same thing: leverage. Using technology to multiply what a small team can do. Today I run Leedly, an AI marketing and implementation consultancy. I help clients, partner companies, and portfolio businesses use AI to build real competitive advantage. Not hype. Infrastructure. What we actually teach here: 🏗 Digital foundation — Proper website structure, SEO, GBP optimization, and social profile architecture that gets you found — by Google and by AI. 📣 Content & promotion — Free and low-cost strategies that create omnipresence. YouTube, email, social, and retargeting — all working as one flywheel. 🎙 AI content in your voice — How to train AI on your actual ideas and style so output sounds like you, not a robot. Plus using AI to validate business ideas before you spend a dollar building them. 📁 AI architecture — We don't buy $99/month wrappers around ChatGPT. We teach you to build your own folder structures and custom agents so you own the infrastructure. 🤖 Agent orchestration — How to set up a Chief of Staff agent that manages sub-agents, each one executing specific tasks inside your business — 24/7, without you as the bottleneck.