Hello, beautiful Bloom community! 💕 I wanted to share these two guides with you as a starting point for exploring skincare products and learning more about the different products and supplies you may hear about in the beauty community. With so many names and products out there, it can be overwhelming to know where to start! My hope is that these flyers make it a little easier to see what’s available, recognize different categories, and find products you’d like to learn more about. 🌷 🧴 BLOOM THEORY SKINCARE SHOPPING GUIDE This flyer brings together a variety of skincare products and organizes them by category, so you can explore what might fit into your routine. You’ll find sections for: ✨ Cleansers — products used to wash away makeup, oil, and daily buildup. 💧 Toners and skin prep — products used after cleansing to prepare and refresh the skin. 💖 Serums and ampoules — products that may focus on hydration, brightness, or the appearance of fine lines and uneven texture. 🌸 Moisturizers and barrier care — creams designed to help hydrate the skin and support its moisture barrier. 🫧 Exfoliators and peels — products intended to help remove dead skin cells and improve the appearance of texture. These can vary greatly in strength, so please pay close attention to their directions. 🎭 Masks and eye care — options for adding a little extra care to your routine. ☀️ Sun care — a reminder that protecting your skin from the sun is an important part of any skincare routine! The guide also includes a section of skincare favorites and targeted-care products if you want a place to begin exploring. 💕 💉 BLOOM THEORY MICRONEEDLING & MESOTHERAPY GUIDE This second flyer is meant to help you recognize some of the products, devices, and supplies often discussed when learning about professional skin treatments. It includes categories such as: 💧 Hydration boosters — products associated with skin hydration. 🧬 PDRN and polynucleotides (PN) — ingredients you may see discussed in connection with skin rejuvenation and the appearance of skin texture.