OC Book Club - Blue Ocean Strategy Chapts 7&8
Happy Friday OC Fam!
Time for Blue ocean strategy breakdown for those in the book club.
This week in chapter 7 we covered – Overcoming Key Organizational Hurdles:
Even if your strategy is solid, resistance will kill execution. This chapter breaks down 4 hurdles that stall business growth:
  1. Cognitive – You can’t fix what you don’t fully understand.
  2. Motivational – Knowing what to do ≠ doing it.
  3. Political – You’re stuck in the noise of what’s trending or “approved.”
  4. Resource – You’re using “I don’t have time/money/team” as a scapegoat.
🧠 For solo coaches: These “organizational” hurdles are internal. You’re the CEO, strategist, and bottleneck. Resistance = internal misalignment, knowledge gaps, or lack of real strategy.
Chapter 8 – Build Execution Into Strategy:
A brilliant strategy is worthless if it can’t be executed.
Most coaches separate what they plan from what they actually do. That’s why growth stays theoretical.
✅ Great strategy = executable from Day 1
✅ It fits your current capacity, skill level, and model
✅ It builds momentum because the system works with you, not against you
💬 WHAT THIS MEANS FOR COACHES:
If you’re still trying to fix your business by just working harder — you're missing the whole point.
Your business doesn’t grow by doing more work. It grows when every part of it — your offer, your content, your delivery, your sales — actually work together as a SYSTEM.
Until those pieces are built to run simultaneously without you constantly holding them up you are going to burn out.
They’re not separate. They’re interdependent. Each one amplifies the others. Until those pieces are built to run simultaneously without you constantly holding them up, scaling just increases problems.
Strategic alignment is the goal.
🟡 Community Questions:
Drop your takeaways or answers to the questions below 👇🏼
  1. Which of the 4 resistance hurdles (cognitive, motivational, political, resource) is hitting hardest in your business right now?
  2. What part of your current business strategy still isn’t fully executable?
  3. If you were to rebuild from scratch — what would you simplify or remove entirely?
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6 comments
Jay Tiff
6
OC Book Club - Blue Ocean Strategy Chapts 7&8
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