Jun 9 (edited) โข ๐ Gem's
๐จ Skool Growth Boost Update ๐จ
A few days ago, I started noticing Skool ads showing up across Meta platforms featuring specific communities. Then I saw my own community in one of the ads. ๐
Today, Skool released more information about Growth Boost in Skool News #60. The short version: if you have Growth Boost enabled, Skool may promote your community through ads across Meta platforms like Facebook and Instagram.
๐ If you're struggling to get new members, this can be a very cost-effective way to generate traffic and visibility.
Like the affiliate program, Skool takes a 30% commission on members they bring to your community. At first glance, that might sound expensive, but if you're like me and don't have a large advertising budget or a massive social media following, paying $0.30 on the dollar for a member you wouldn't have reached otherwise isn't a bad deal.
๐ฅ What this means for your community is even more important.
Your community page needs to be ready before that traffic arrives.
โ
Your cover graphic should be clickable
- It should immediately communicate who the community is for.
- It should identify a problem, outcome, or transformation.
- Someone should understand the purpose of your community within seconds.
โ
Your About Page should be crystal clear
- Who is this community for?
- What problem does it solve?
- What can members expect when they join?
- Why should they choose your community over another?
Remember, when someone clicks your ad, they're making a decision in just a few seconds. Your branding, messaging, and positioning need to do the heavy lifting.
โ๏ธ Traffic is only valuable if your community converts visitors into members. Before worrying about more eyes on your community, make sure your community page gives them a reason to stay.
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๐จ Skool Growth Boost Update ๐จ
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