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Recipe Index

Browse the recipe box for tested favorites, fresh ideas, and your next bakery bestseller.

Grow your Bakery

Turn more attention into more orders with practical strategies to grow your bakery.

Bakery Marketing & Sales

Great products don't automatically create great sales! Learn how to turn your bakery's social media presence into actual orders. We'll cover common marketing mistakes, creating content that makes customers crave your products, building excitement, attracting repeat buyers, and selling without constantly discounting. Whether you're struggling to get noticed or getting plenty of likes but not enough orders, you'll learn practical strategies to market your bakery with confidence.

Unlock at Level 2

Butterbeer Scoopable Blondies

Butterbeer Scoopable Blondies Buttery. Butterscotchy. Creamy. And completely scoopable. This Level 2 recipe features a baked-cookie-like top, dense cake-meets-fudge center, creamy Butterbeer marshmallow swirls, and brown sugar streusel. It’s the second recipe in my accidental-turned-intentional Scoopables experiment—and proof that the first one wasn’t just a happy accident. Grab a spoon! 🥄✨

CARAMEL APPLE MAGIC

A Free Business Idea Mini-Course Baker's Insider | Grow Your Bakery Turn a simple fall treat into a family experience customers will love! Welcome! I want to share a business idea with you that I think has some really fun potential, especially for fall markets, pumpkin patches, farm stands, and seasonal preorders. But before we get started, I want to make something clear. This is a business idea course, NOT a recipe course.

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Fall Vibes $14

Fall is one of the biggest selling seasons for home bakers — but a profitable fall doesn't happen by accident. Inside, we'll cover trending fall and Halloween themes, seasonal flavor inspiration, building a focused menu that actually sells, pricing for profit, creating a cohesive collection, packaging and presentation, customer retention, content ideas, and planning your fall launch from start to finish.

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The Spellbound Collection $17

The Spellbound Collection A complete, ready-to-sell four-flavor seasonal collection — with the recipes, instructions, packaging, graphics, shopping list, and sales copy already created for you. Inside, you'll get all four Spellbound recipes with complete baking and assembly instructions so you can recreate the collection in your own home bakery.

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The Boujie Big Fat Streusel $12

One ridiculously good bakery component you can sell in TWO ways! In this module, you'll learn how to use Big Fat Streusel on your existing baked goods AND package it as a dry retail mix, create additional uses for it, and make the two products sell each other.

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Star Pucks $18

Coffeehouse-Inspired Cake Pucks + A Ready-to-Sell Flight There’s a reason coffee shops bring certain flavors back every fall. Customers already know them. They already love them. They’re already looking forward to them. That means you don’t have to create the demand—you get to borrow it. StarPucks takes familiar fall coffeehouse flavors and turns them into something your customers probably aren’t seeing everywhere else: cake pucks.

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The Flight Plan $14

The Flight Plan is the sales system I created when I realized that trying to offer every flavor to every customer at any time was making my bakery unnecessarily exhausting. A simple preorder system built around 4-flavor flights that gives customers the variety they want while allowing you to batch production, shop intentionally, reduce waste and know exactly what you need to make before you even get started.

Unlock for $17

Sweet Boo Boxes $17

Take the guesswork out of your Halloween offer! The Sweet Boo Box Kit includes four no-bake recipes, decorating inspiration, pricing and preorder ideas, sales strategies, six “You’ve Been Boo’d” printable card designs, and packaging links. Make them as cake pucks, cake pops, cakesicles, or truffles, then use the kit to plan, present, and promote your Halloween boxes.

Private Course

Beyond the Treat $22

Anybody can mix cereal, pretzels, and candy—and sell a bag. Beyond the Treat teaches you how to turn that simple snack into an experience customers have more reasons to buy and pay more for. Get 12 themed plans, customer printables, pricing guidance, and marketing tools to build party favors, family kits, and bundles. The goal: earn more from a simple product while keeping your costs and time in check. Food combinations are untested concepts for you to develop.

Private Course

What If… Your Bakery Had Another Way?

What if you didn’t have to spend every weekend at a vendor market to grow your bakery? What if you didn’t have to rely on social media algorithms to get your desserts in front of buyers? What if you knew exactly where to find potential customers each week? I’m working on something that could change how you think about selling your desserts—and I can’t wait to show you. Coming soon!

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