Starting in car biz roughly 20 yrs ago. Through those years I became a utility knife in the biz. From BDC, Sales, Management and everything in between

. I am a BDC strategist, and solutions provider, primarily. My passion is creating sustainable and scalable processes and infrastructures for growth

I’m Lori Berkson

Former dealership owner, current owner of Career Changers USA, a recruiting and training conpany

We are so excited to be here and to share tools, strategies and ideas about Digital Marketing. We have been in this space for 25 years. Let's Go!

Automotive sales leader and entrepreneur with 35+ years driving growth, leading high-performing teams, and transforming underperforming territories

Fixed Ops and Service Drive Live

40 years in the Auto Industry from training dealerships operations to offering F&I Protection products.