Why Most Marketing Advice Doesn't Work
A lot of marketing advice sounds good, but doesn’t actually work for most businesses.
The reason is simple: most advice is generic.
People share what worked for their business, audience, budget, or stage, and it gets presented as a universal rule. But marketing doesn’t work like that.
What works for a SaaS company won’t always work for a coach. What works for a funded startup won’t work for a solo founder. What works at different stages of growth will naturally look different.
This is where many businesses get stuck. They keep trying new tactics, thinking the problem is effort, when really, the problem is alignment.
Good marketing isn’t about copying strategies. It’s about understanding your business, your audience, and your current stage, then choosing what fits right now.
If you’re feeling stuck or unsure about your current marketing strategy, drop a comment below. Happy to discuss what might be holding things back or help you think through a better direction.
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Ihaza Emmanuel
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Why Most Marketing Advice Doesn't Work
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