Hi,
You've heard the speeches.
"We're investing in AI." "Digital transformation is our priority." "The future is automated." "We need to work smarter, not harder."
Beautiful words.
Meanwhile, back at your desk:
You're still copying data between systems by hand.
Still chasing people for information they should've sent you last week.
Still building the same reports, the same way, every single week.
Still doing work that feels like it should've been automated in 2019.
And here's the part that keeps you up at night:
You're watching your company hire "AI Business Analysts" at £70-95K.
You're seeing new roles posted with titles you've never heard of.
You're in meetings where someone says "we need someone who understands AI workflows" and nobody looks at you.
Because they've already decided you're not that person.
Not because you can't do it.
Because you haven't shown them you can.
The New Divide (And Which Side You're On)
Here's what's really happening in companies right now:
Two types of employees are emerging.
Type A: The Manual Workers
These are the people doing the "before" work:
- Data entry and spreadsheet management
- Status update meetings and email chains
- Manual reporting and document creation
- Repetitive administrative tasks
- Following the same processes that existed in 2015
Their trajectory:
- Same role in 3 years
- 2% annual raises (if lucky)
- First to be "restructured" when budgets tighten
- Watching others get promoted around them
Their salary: £35-45K (and stagnant)
Type B: The Automation People
These are the people doing the "after" work:
- Designing AI-powered workflows
- Building automated systems
- Consulting on process improvement
- Identifying and eliminating manual bottlenecks
- Becoming the internal "AI expert"
Their trajectory:
- New role title within 6 months
- £15-30K salary jumps (not raises, JUMPS)
- Recession-proof (they're the ones saving money)
- Promoted or recruited constantly
Their salary: £58-90K (and climbing)
Same company. Same year. Same economy.
One variable: AI skills.
The question you need to answer:
Which type will you be in 12 months?
Because right now, you're deciding.
Not choosing is choosing Type A.
What Nobody Tells You About "AI Transformation"
Let me tell you what's actually happening behind closed doors.
Your company IS transforming.
But here's what the PowerPoint presentations don't say:
They're not planning to train everyone.
They're planning to hire new people who already know this stuff.
Or promote the 2-3 employees who figure it out on their own.
Everyone else?
You'll keep your job. Same title. Same tasks.
But:
- The interesting projects? Going to the "AI people"
- The promotions? Going to the "AI people"
- The budget? Going to the "AI people"
- The job security? You already know the answer
You won't get fired.
You'll just become invisible.
And one day, maybe 18 months from now, you'll be in a meeting where someone says:
"We need someone who can help us automate the customer onboarding process. Any volunteers?"
Silence.
"Okay, we'll hire a consultant. £450 a day, probably 6 months."
That consultant could've been you.
That £54,000 project could've been your internal promotion.
But you'll watch someone else do it.
Because you're still waiting for your company to "train you."
They're not going to.
The £146,000 Career Fork
Let me show you some math that'll make you uncomfortable.
Two people. Same age. Same starting point. Same company.
Person A: Waits for company to "provide training"
Year 1: £42,000 (doing manual work, waiting) Year 2: £42,840 (2% raise, still waiting) Year 3: £43,697 (company "exploring AI options") Year 4: £44,571 (they hired consultants, not you) Year 5: £45,463 (you're now "senior" at doing manual work)
5-Year Total: £218,571
Person B: Learns AI skills on their own in 3 months
Year 1: £42,000 → £55,000 (became internal AI champion mid-year) Year 2: £62,000 (promoted to "AI Business Analyst" role they created FOR them) Year 3: £72,000 (now consulting internally across departments) Year 4: £82,000 (left for better offer, or stayed with big raise) Year 5: £89,000 (market rate for experienced AI BA)
5-Year Total: £360,000
Difference: £141,429
That's not theory.
That's the pattern I've watched play out over and over.
The only difference?
Person B didn't wait for permission.
Who Am I Talking To?
Maybe you're a Business Analyst who feels traditional BA work disappearing.
Maybe you're an Accountant drowning in month-end close processes that should be automated.
Maybe you're a Project Manager watching "AI PM" roles get posted at 40% higher salaries.
Maybe you're a Nurse seeing hospital administrative systems transform without any input from clinical staff.
Maybe you're in Operations, HR, Finance, Customer Service, Administration—any role where you think:
"This process is inefficient and I know it, but nobody's asking me how to fix it."
Here's what I need you to understand:
You don't need a computer science degree.
You don't need to become a data scientist.
You don't need to learn Python or machine learning.
You need ONE skill:
The ability to look at a manual process and redesign it with AI tools.
That's it.
And if you can do your current job, you can learn this.
Because your current job has taught you: ✓ How workflows operate (you live in them every day) ✓ Where the bottlenecks are (you experience them constantly) ✓ What stakeholders actually need (you talk to them) ✓ How to explain complex things simply (you do it already)
You have 80% of what you need.
You're missing the 20% that's worth £50K more per year.
What I'm Showing You Tomorrow (The Money Map)
Tomorrow at 6:30 PM, I'm not doing a motivational speech.
I'm showing you the money.
Part 1: The Income Opportunity
Why AI Business Analysts earn £70-110K while traditional roles plateau at £42K:
- It's not complexity (I'll prove it's simpler than Excel)
- It's not credentials (most of my successful students have no BA background)
- It's not experience (career changers are landing these roles in 90 days)
It's positioning.
And I'm going to show you exactly how to position yourself.
Part 2: The math:
- 36 hours saved/month
- At £30/hour = £1,080/month saved
- £12,960/year in recovered productivity
For your employer: That's ROI justifying your raise. For you as consultant: That's your £500/day rate validated. For internal promotion: That's your business case written.
Part 3: The 90-Day Transformation Path
Not: "Eventually you'll figure it out" YES: "Here's the exact 90-day roadmap"
Real student examples:
Priya (was: Nurse, £32K)
- Built portfolio project: Hospital patient inquiry automation
- Showed it in interviews at NHS Digital
- Hired: AI Business Analyst, £64K
- Timeline: 4 months from starting to hired
- Increase: £32K (50% raise)
Marcus (was: Project Manager, £48K)
- Applied AI to project workflow tracking
- Pitched internally, rejected
- Left for consulting firm
- Now: £450/day consultant (£90K+ annually)
- Timeline: 6 months from learning to consulting
- Increase: £42K (88% raise)
Different backgrounds. Different ages. Different paths.
Same outcome: Financial transformation.
The Three Career Futures
Same you. Same starting point. Three different decisions today.
Future A: Wait for Your Company
"I'll wait until they offer training."
12 months from now:
- Still doing manual work
- Watching new "AI roles" get filled by external hires
- Same salary (maybe 2% raise)
- Feeling more behind every month
Financial outcome: £42K → £43K Career momentum: Flat to declining
Future B: Learn "Eventually"
"I'll get to this... when I have time."
12 months from now:
- Finally started learning (6 months late)
- Competing with people who started earlier
- Playing catch-up in interviews
- Mid-level role, not senior
Financial outcome: £50K → £100K Career momentum: Slow climb, always behind curve
Future C: Move NOW
"I'm learning this skill before everyone else does."
12 months from now:
- Internal "AI expert" at current company OR
- New £58-72K AI BA role OR
- Freelance consulting at £400+/day
- Getting recruited constantly
Financial outcome: £42K → £58-90K Career momentum: Exponential
The gap between Future A and Future C?
£16-48K in Year 1 alone.
£146K+ over 5 years.
One decision. Six-figure impact.
Here's What You're Really Deciding
Tomorrow at 6:30 PM isn't about attending a webinar.
It's about answering a question:
"Am I going to keep waiting for someone to save my career, or am I going to do it myself?"
Because here's the truth nobody wants to tell you:
Your company is not coming to save you.
Your boss is not going to tap you on the shoulder and say "let me train you in AI."
The market is not going to slow down and wait for you to be ready.
You're on your own.
But that's actually good news.
Because it means you control the outcome.
You don't need:
- Permission from your boss
- Budget from your company
- A degree program
- Years of experience
You need:
- 90 days
- 5-7 hours per week
- The right roadmap
And tomorrow, I'm giving you the roadmap.
Your Webinar Access
Set an alarm. Right now.
6:15 PM tomorrow.
Title it: "The career decision."
Because that's what this is.
What Happens After You Attend
I'm making an offer tomorrow that I can't share in this email.
This webinar shows you:
- WHAT to learn (so you don't waste time)
- WHERE the opportunities are (hidden job market)
- HOW to position yourself (portfolio over resume)
That information alone is worth thousands.
Because it compresses what would take you 6-12 months of trial and error into 60 minutes.
£12K in saved time and mistakes.
For one hour of your Sunday.
Fair Warning
This webinar will make you uncomfortable.
I'm going to show you:
- How much time you've wasted waiting
- How much money you've left on the table
- How far behind you actually are
- How simple the solution actually is (which makes the waiting hurt more)
Some people leave angry.
Not at me.
At themselves.
For not seeing this sooner.
For trusting their company to protect them.
For believing "just working hard" was enough.
But anger is useful.
Because you're going to need it for fuel over the next 90 days.
Comfortable people don't change.
Uncomfortable people do.
See You Tomorrow
Come online at 6:20 PM.
Test your audio. Say hi in chat.
This might be the most important Sunday evening of your year.
Not because I'm special.
Because what you learn tomorrow compounds for decades.
One skill.
One career shift.
One six-figure difference.
—Louis
P.S. — I know what you're thinking.
"£146K over 5 years sounds too good to be true."
You're right to be skeptical.
That's why I'm doing a live walkthrough tomorrow
Real automation. Real tools. Real ROI calculation.
Then you decide if it's realistic.
Spoiler: It is.
And you already know it is, because you've seen it happen to others.
You just haven't seen how THEY did it.
Tomorrow, I show you how.
Set your alarm. This is your career.