Over the past several months, I’ve spent countless hours researching every major avenue of business visibility. SEO. AEO. GEO. Voice Search. AI Search. Google Business Profile. Citation Infrastructure. Digital Authority. Trust Signals. Reputation Management. Local Search. Content Optimization. Customer Journey Mapping. Competitive Visibility. Behavioral Search. Semantic Search. Knowledge Graphs. The more I researched, the more I realized something. We’re all optimizing for the same channels. We’re all watching the same dashboards. We’re all chasing the same algorithms. But after reviewing hundreds of pages of documentation, studying search behavior, and analyzing where businesses succeed and where they disappear… I’ve come to a conclusion. There’s still one massive hole in our visibility strategy. An entire channel that almost nobody in the marketing industry is talking about. Our research team believes it’s only a matter of time before it becomes the next major acronym everyone claims they’ve been using all along. So today, I’m officially announcing that SPB has begun research and development on… SSO™ — Smoke Signal Optimization. 🔥💨 We’re still experiencing a few technical issues. • Wind direction. • Firewood quality. • Cloud cover. • Signal consistency. • Google’s smoke indexing algorithm. Until those minor issues are resolved, we’ll continue maximizing our clients’ visibility across every digital channel that actually exists. But when smoke signals finally make their comeback… We’ll already be optimized. 😎