3d • General discussion
Most fit pros think they have a lead gen problem. They don’t.
News flash: it’s not hard to find unfit people in a world where you can get 3,000 calories delivered in 10 minutes.The problem isn’t demand — it’s direction.
Like their clients chasing magic pills and shortcuts, most coaches chase shiny tactics:
- Fancy logos
- New websites
- Fancier apps
- Expensive cameras and lights.
None of that matters if you’re not already doing $10K/month.
The truth? Only two things move the needle:✅ Generating quality sales appointments✅ Closing them with confidence
Everything else is noise.
If this hits home, it’s time to develop unshakable focus — to become the kind of person who creates and capitalises on opportunities.
Because nothing else matters.
— Tom
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Most fit pros think they have a lead gen problem. They don’t.
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