AI + Donor Relationships: Game Changer or Red Flag?

I came across an article in Stanford Social Innovation Review about how AI is being used to strengthen donor relationships. TL;DR:

AI can help nonprofits personalize outreach at scale (think: smarter thank-yous, timely check-ins, and customized updates).
It can flag donors who might be slipping away so you can re-engage them before they disappear.
Automation can free up staff time so humans can do what they do best—build authentic connections.
But… it only works if we’re thoughtful about ethics, transparency, and keeping the “human” part of human relationships front and center.

Here’s the full article if you want to dive deeper: Artificial Intelligence Donor Engagement — SSIR

My question for you: What’s one way you could see AI actually helping your donor relationships (without it feeling cold or transactional)?

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