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10d •
🦹♂️ We're running a 7-day Faceless AI Avatar Challenge! 🙋♂️
Given the interest we've been receiving in Faceless Channels, we're thinking of kicking off something inside AI Lab: The 7-Day AI Avatar Faceless Channel Challenge. You'll build a custom AI character — your channel's face — and publish your first short-form video featuring them. To Facebook, Instagram Reels, YouTube Shorts, and TikTok. All in 7 days. Here's the plan: Day 1 — Niche pick + character bible Day 2 — Generate your avatar in GPT Image 2 Day 3 — Voice match + topics validated Day 4 — Script + voiceover (30-60 sec) Day 5 — Avatar footage + lipsync Day 6 — Edit (9:16, B-Roll and captions) Day 7 — Post to Reels + Shorts + TikTok Jack and I will build a brand new avatar live, alongside all of you who come along for the ride. You'll watch us make every decision, helping inform your own. Daily Q&A, accountability, and support. To give you a feel for what Day 1 looks like, I've put together a picker — 37 niches × 3 character archetypes (Scholar, Mentor, Curious Explorer) = 111 starting points. Have a play, find a avatar that fires you up: https://claude.ai/public/artifacts/d9336e6b-f855-4c02-ae32-3409ae291e73 Drop your top avatar in the comments 👇 — I want to see what people are gravitating toward before we lock this in. We're signing up people in our Pro community. Go here to check it out for free on a 7-Day FREE Trial: https://www.skool.com/ailabpro/about
Pinned
22d •
👋 Welcome - Introduce yourself
Welcome to the AI Lab - you're in the free community. If you want to go further, the paid community is where everything else lives - 7-day free trial, $9 a month after that, cancel anytime. Drop a comment below with: 1. Your name and where you're based 2. One thing you're hoping to learn or figure out in here Don't overthink it. Two lines is plenty. We read every intro. Looking forward to meeting you. Mark & Jack
15d •
What does "faceless channel" actually mean to you?
We've had a lot of questions and interest in "Faceless Channel" lately. But, every time it comes up in, people mean something slightly different. Some are picturing long-form YouTube with AI voiceover. Some are thinking short-form TikTok and Reels. Some want a full AI influencer account with a persona and feed. Others are into cinematic story channels, historical/fact-based content, educational explainers, or automated news-style clips. They're all "faceless." But the systems behind each one look completely different. Different tools. Different workflows. Different monetisation paths. Before Jack and I lock in the next batch of trainings and tools, I want to hear from you directly: 1. What does "faceless channel" actually mean in YOUR head? 2. Which type are you most excited to build right now? 3. What's the single biggest thing stopping you from starting or scaling it? Drop your answer in the comments. One line is fine, a paragraph is better. If there's a clear pattern in what you want, that's exactly what we'll build next. The fastest way to get the training, templates and automations you actually need is to tell us. Let's go 👇
9d •
I just made a Porsche 911 Video without leaving Claude...
Check out this video added to the YouTube Resource Library! I've been testing the new Higgsfield MCP server - and honestly, it's pretty cool. Here's what happened: I typed one simple prompt into Claude. It wrote a cinematic prompt for me, generated a 2K image using GPT Image 2, then I clicked animate and it handed it straight to Seedance 2.0 to turn it into a video. All inside Claude. All drawing down on my existing Higgsfield credits. The bit I found most interesting? Claude is essentially acting as your prompt engineer. You don't need to know how to write a great prompt - Claude does it for you. Now imagine pairing that with your brand bible, your content voice, and a few solid skills. You'd be producing premium-looking content at a pace that most creators genuinely can't compete with. Is it groundbreaking? Not quite. But is it a useful addition to the workflow? Absolutely. Worth watching if you're already on a Higgsfield plan or curious about where AI content creation is heading. Jack
18d •
Brand Brain 🧠🎨
Before you wire up any agent or start generating content at scale, you need a brand file. A single document that tells Claude exactly what your brand looks, sounds, and thinks like. Without it, every prompt starts from scratch. This lesson walks through the Brand Brain SKILL from scratch using a faceless Instagram account as the demo. You will see the full interview process live, watch the HTML preview generate in real time, and end up with a brand.md file ready to drop into any workflow. The SKILL file and examples are in the Pro community. Check it out with a free trial 👉 AI Lab Pro
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