If you are a beginner and does not know ANYTHING about building a successful agency then this post will come in handy...
I have 2+ years experience in the SMMA space and through trial and error I've learnt that the BEST outreach method is Personalised Video Ads.
Now you might have heard about this method from all these Guru's online, but 99% of agency owners especially beginners who try this, do it wrong.
I'm going to be sharing a script that my team and I used to start booking 8-9 meetings in a day.
Yes, these metrics are certainly possible and achievable. Just think how much time it would take to actually achieve such stats with cold calls...
Assumning the conversion rate for cold calls is 2%, you would have to call 450 prospects a DAY, to get these results. Which is totally inefficient.
Comparing this to personalised video DM's. The conversion on this outreach method (if done properly) is 8%. So that would mean it would just take 100 of these videos to get the same results.(some quick maths for you)
Anyways, now that you know that this is simply a better form of outreach. Here's what I promised. A full loom video script which works almost 90% of the time.
"Hey [Name]! I’ve spent some time reviewing the [Company Name] website — and while there’s a lot of potential here, I’d like to point out a few key areas where improvements could significantly increase engagement, clarity, and conversion.
First, the design....While the color scheme is clean, the site feels a bit outdated and lacks a modern, responsive look that today’s users expect. For example, the hero section on the homepage doesn’t make a strong first impression — it uses a lot of space but doesn’t clearly communicate the core value proposition. Users should instantly know what the company does, and why it’s different.
Second, navigation and structure.The menu is packed with dropdowns and repetitive terminology — it could benefit from simplification and a more intuitive layout. A streamlined menu structure would reduce friction and help visitors get to the right content faster.
Third, messaging clarity.The site tends to use a lot of technical jargon without really speaking to the end benefit for the customer. Whether it’s AI, blockchain, or cloud development, the messaging should focus more on the outcomes and pain points it solves.
Fourth, SEO and content.There are minimal clear calls to action, and blog content is sparse. Adding value-rich, optimized content and clearer CTAs could significantly boost organic traffic and conversions."
End it with a good CTA and make sure that you consise all of this in a 2 minute video that is on point.
Of course this script would vary depending on which company you are making it for, so this just serves as an example.
If you'd like us to take care of your entire outreach and actually get results that would take you months, we will gladly help you out. We work with speed and quality. Unlike these other companies we actually deliver for our clients and keep it clean.
So don't waste any more time stuck in a cycle of procrastination. Click here to actually speak to us 1-1 and book a slot. Make this your drastic step towards building your agency. Slots getting really full, so you might want to act fast