Three Months in AI - A Journey of Surprises and Achievements

Three months ago, I was lost.

I was deep into email marketing with Lausas Group - not because I had a burning passion for it, but because it seemed like a nice and easy industry to be in. Logical. Familiar. Something I already knew. But something wasn’t clicking.

I had no direction. No real excitement about what I was building.

So, I started watching Alex Hormozi’s videos, as he’s all about direction - helping entrepreneurs push through the fog. That message hit home hard last autumn, as I felt like I was drifting in the dark.

And then, it happened.

I kept hearing Skool mentioned in his videos. At first, I didn’t think much of it. But one evening in late November [Guns N’ Roses’ November Rain playing in the background] I saw the Skool logo flash on one of his videos. Curiosity got the best of me.

I looked it up. I explored. Little did I know that one decision would change everything.

𝐅𝐚𝐥𝐥𝐢𝐧𝐠 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐀𝐈 𝐑𝐚𝐛𝐛𝐢𝐭 𝐇𝐨𝐥𝐞

The first community I joined? Liam Ottley’s AAA Community.

And, oh boy, did it stick.

I had no idea who Liam was beforehand - never heard of him. But as I dove into his content, I could really relate to his beginning, doing dropshipping in a foreign country and not having a freaking clue. It really hit me: AI isn’t just a trend - it is a business revolution happening in real time. I never had really given a thought to it past the GPT prompt.

Before Skool, I was a serial entrepreneur, giving my marketing agency one last shot before calling it quits. All in. Make it or die trying. That was the plan last autumn. Until that late November night.

Then everything shifted.

𝐅𝐫𝐨𝐦 𝐂𝐮𝐫𝐢𝐨𝐬𝐢𝐭𝐲 𝐭𝐨 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧

Within weeks, I was deep in the game. I started building. Not just playing with AI, but actually coding.

✅ Coded my first chatbot (not with no-code tools - I actually built one myself).

✅ Created a landing page analyser service powered by AI automation.

✅ Had fun with AI voice agents I made with Retell, trying to teach them Finnish with my kids.

✅ Built chatbots with Voiceflow, only to realise the free tier is pretty much useless.

✅ And so much more.

I pivoted Lausas Group from email marketing to AI automation.

All of this in the first month.

But as a 6x founder, I knew something was missing. I didn’t want to do this alone.

𝐓𝐡𝐞 𝐒𝐞𝐚𝐫𝐜𝐡 𝐟𝐨𝐫 𝐚 𝐓𝐞𝐚𝐦

In late December, I posted a co-founder recruitment ad on LinkedIn and in Skool.

I got ridiculed. Some laughed at the idea. Others said I was crazy.

But I knew what I was looking for. I wasn’t about to jump on the first people who showed up. I was willing to wait for the best. And oh boy, did I get served…

𝐍𝐨𝐫𝐭𝐡 𝐀𝐭𝐥𝐚𝐧𝐭𝐢𝐜 𝐢𝐬 𝐑𝐢𝐬𝐢𝐧𝐠

Fast forward to today, and I have a team of six world-class professionals (or, five and me) - not just co-founders, but executors. We are already executing before the company is even officially registered. We are preparing for a massive launch and to scale the business. And I love every freaking second of what I do.

The difference between now and three months ago is like night and day. I can genuinely say I have found my tribe. I have found my place.

Along the way, I’ve navigated through a shitpile of setbacks - from people flaking, to technical failures, to even my server breaking down at the worst possible time. But we kept going.

And here we are. North Atlantic is on the rise.

This has been the craziest three-month journey I’ve ever had as an entrepreneur. And if you’re in this AI space, just starting out, feeling lost like I did - don’t stop.

Find your spark. Build. Keep going. 𝗝𝘂𝘀𝘁 𝗸𝗲𝗲𝗽 𝗳𝘂𝗰𝗸𝗶𝗻𝗴 𝗴𝗼𝗶𝗻𝗴.

Because three months from now?

𝙔𝙤𝙪 𝙢𝙞𝙜𝙝𝙩 𝙟𝙪𝙨𝙩 𝙨𝙪𝙧𝙥𝙧𝙞𝙨𝙚 𝙮𝙤𝙪𝙧𝙨𝙚𝙡𝙛.

🚀

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