The Wrong Starting Point
Most businesses automate their most annoying task first.
Big mistake.
Annoying ≠ Important.
The right starting point for automation:
Highest frequency → happens multiple times per day
Highest error rate → mistakes are common and costly
Most bottleneck potential → it's blocking other processes
Think about it:
Your invoicing might be annoying, but if you only send 20-30 invoices per month, automating it saves maybe 2 hours monthly.
Meanwhile, if you're manually coordinating 15+ appointments per day, that's where the real time drain is.
Your most annoying task might not be your most important task.
The questions to ask:
  • How many times per day/week does this happen?
  • What's the cost when it goes wrong?
  • What else is waiting on this to be done?
Find the bottleneck. Start there.
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4 comments
Muhammed Burhan
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The Wrong Starting Point
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