5d (edited) • General Discussion 💬
Quick funnel breakdown I recently did — this business is leaking ~40% of its revenue
I ran a revenue leak diagnostic on a wellness coaching funnel recently and the results were interesting.
Overall funnel score: 54/100
Estimated revenue leak: ~40% of traffic
Most of the problems weren’t traffic related…..they were structural.
Here are 3 things that stood out immediately:
1. The sales page was killing conversions
Score: 42/100
The price ($497) appeared before any value or proof was built. No testimonials, no transformation examples, no objection handling.
Most visitors hit price and bounce.
2. Mobile UX was costing them leads
38% of their traffic is mobile, but the CTA button was partially hidden on smaller screens.
That means people literally couldn’t see the opt-in button without scrolling.
Small issue… big impact.
3. Checkout lacked trust signals
No SSL badges, no payment reassurance, and no order bump.
Checkout abandonment estimated at ~68%.
Adding simple trust indicators can increase completion rates 12–18%.
This is exactly why I built the Revenue Leak Diagnostic.
Most businesses think they need more traffic, but in reality their funnel is leaking conversions at multiple points.
If anyone here wants me to take a quick look at their funnel, drop the link below and I’ll point out a few things I notice.
Always interesting to see where conversions break down. This is only 3 pages out of the 8 page detailed Revenue leak diagnostic
3
1 comment
Quick funnel breakdown I recently did — this business is leaking ~40% of its revenue
skool.com/ai-automation-society
A community built to master no-code AI automations. Join to learn, discuss, and build the systems that will shape the future of work.
Leaderboard (30-day)
1
+5449
2
🔥
+2809
3
+1558
4
+1351
5
🔥
+982
Powered by