Network is your Net worth
Everyone has AI skills. Almost no one knows how to market themselves.
That's the real gap I'm seeing right now. The skills are becoming common — what separates people is whether anyone actually knows you exist.
Here's my two cents:
1. Outreach every single day. Sending messages on LinkedIn, targeting business owners, putting yourself out there on Upwork — it all compounds. You don't need a perfect strategy, you need reps.
2. Build your brand alongside it. Getting your name out there is the best step you can take, and it works one step at a time. Nobody hires the person they've never heard of.
3. Leverage automation. The best way to scale both of the above is building an automation that does the heavy lifting for you, so your outreach doesn't cap out at what you can do manually.
Nate already recommends targeting people in your network daily — this builds right on top of that for your business. Outreach on a daily basis, and let automation multiply the effort.
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Franklin Heraldez
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Network is your Net worth
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