Last week had a great call with a CEO doing $500 million in revenue for my AI agency through Cold Emails, here are some takeaways:
With people at this level, you’re not gonna use the 1 call close process, so we mainly built rapport, showed results, learned a bit more about his business and then outlined next steps. As they have a problem we can solve we’ve scheduled a follow up call. This can end up being a 6-figure deal.
Won’t give away my my cold email copy as it’ll stop working when everyone uses it. But i don’t do any AI personalisation, main variables i use are:
{first name}
{state}
{company_type}
{company name}}
It’s 3 sentences short, direct to the point email leveraging our best case study.
My Email tech stack: