Guidance · AI Automation Society

Guidance

Hi AIS,

I’m working on an idea for an automation / AI service and would love a bit of directional input so I start the right way instead of randomly building.

The concept:

I want to help outdoor / tour / activity companies (Japan and Australia to start) fix their bookings, communication and reviews.

The plan is to use tools like Workfloows + n8n to:

find similar companies in a niche

scrape or pull recent reviews and basic website data

identify businesses with communication / booking issues in their reviews

reach out with a clear offer

then build automations for:

booking confirmations & reminders

review follow-ups

bad-review alerts

simple recurring reports for the owner

Long term I want this to be a monthly retainer service, not a one-off setup.

A few specific things I’m trying to get clarity on:

Is “outdoor / tour / activity operators” a strong enough first niche, or should I narrow to something like ski schools / outdoor parks only for the first clients?

For a first offer, what would you strip this down to so it’s simple to sell and deliver (lead-finding only vs full “we fix your booking & review system” package)?

How would you think about pricing: setup fee + monthly retainer, or something more value-based from day one?

If you were in my position, how would you get the first 3–5 clients for this: cold email with audits, warm intros, Loom breakdowns of their reviews, or something else?

How far would you build the workflow backend before selling it? Sell the concept and build per client, or build one solid template first?

My background is in construction and surf instruction, and I’ve spent a lot of time around outdoor / activity businesses, so the niche makes sense to me. I’m comfortable learning the tech (n8n / Workfloows etc.), I just want to make sure I set up the offer, pricing and outreach in a smart way from the start.

Any quick direction or “do this, don’t do that” would be hugely appreciated.

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