got fired from my 9-5 so I went all-in on automation! (an introduction)

🚀

🔥

tbh it's the happiest and most excited I've felt in a while

My name's Duncan. Great to be here. Nate rocks.

I have a background in art direction and motion graphics working in-house for brands like Apple, PlayStation, Nissan, Charles Schwab. But I have absolutely fallen in love with automation.

That being said, there are tons of people out there with free videos and tutorials (which I am incredibly thankful for), and even automation workflows you can grab. I thought "how can I be different?" - about 2 weeks ago it hit me.

My marketing experience with these major brands sets me apart. SO now I treat automation like the product. It's the entry. It gets you in the door and it is a valuable skill to learn for any business or content creator.

BUT building a personal brand and strategically positioning yourself as an expert sets you apart from everyone else. I want to help people really understand themselves better.

Who you are. What your unique background is. What you're interested in. What clients you most enjoy working with and what projects excite you. Then build your business and brand around that and become an authority in your niche.

This is how you attract inbound leads rather than constantly chasing new work. Creating YouTube content has been the most impactful thing for my business, and the clients my channel attracts I connect with on a much deeper level.

This has allowed me to build longer term relationships AND charge higher rates. I'm also much happier since I can select projects based on budget and my personal level of interest.

My DMs are always open if anyone wants to chat about getting over that initial fear and hurdle of creating content and building a personal brand! Would love to meet all of you.

It's been a blast already. 🫡

Also attaching a photo of my dog Larry. For obvious reasons. 😎

19 comments