I’d love honest feedback I’m working with a professional in the post-operative recovery, lymphatic drainage, and body-contouring education industry.
She wants to grow the education side of her business through in-person and virtual classes, with the long-term goal of using that revenue to help fund a new brick-and-mortar location.
Her main bottleneck is that she does not have a clear system to:
- Attract potential students
- Capture and organize leads
- Follow up consistently
- Qualify serious prospects
- Track consultations, deposits, and enrollments
I’m offering her a complimentary 30-day pilot focused on:
- One class
- One target audience
- One primary lead source
- One form or landing page
- One CRM pipeline
- One follow-up sequence
- One dashboard
- Weekly check-ins
- One final report
The path is:
Promotion → interest form → CRM → follow-up → consultation → enrollment
The goal is not to guarantee leads, sales, or revenue. It is to build and test a working student lead and enrollment system, identify where prospects are dropping off, and show clear before-and-after value.
Anything beyond the pilot, such as paid ads, multiple campaigns, advanced automation, social media management, or multi-city expansion, would be reserved for a paid retainer.
I’d appreciate direct feedback on:
- Is the pilot still too large?
- Is the scope clear?
- Am I focusing enough on actual lead generation?
- What should the strongest success metric be?
- What blind spots or unnecessary steps do you see?