AI is getting better every day. So why does the “perfect” content feel so boring?
AI is getting better every day.
So why does the “perfect” content feel so boring?
AI can write flawless hooks.
Perfect captions.
Optimized reels.
Clean transitions.
And yet…
The videos I actually watch till the end?
They’re shaky.
A little awkward.
Sometimes badly framed.
Someone laughs mid-sentence.
Someone forgets what they were saying.
Someone says, “Wait… let me rephrase that.”
AI gives us perfection.
Humans give us moments.
I’ve noticed this while experimenting with AI for content.
The most polished outputs get attention.
But the messy, human ones get retention.
Because we don’t stay for perfection.
We stay for familiarity.
We stay because it feels like someone on the other side of the screen is figuring it out too.
AI will keep getting better at creating content.
Which is exactly why the human touch matters more than ever.
Not despite the imperfections.
Because of them.
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8 comments
Aryan Chaudhary
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AI is getting better every day. So why does the “perfect” content feel so boring?
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