7d (edited) • Posts
The Skool Morning Show ☀️ Replay + Resources Added 🎥
Today’s episode of the Skool Morning Show is available for replay and I wanted to share a quick recap for anyone who missed it.
Important Note: If you want to watch live with us and be part of the comments during the show, you can do that by joining the community and commenting on the post we use during the live.
Today’s conversation covered a few really interesting things around Skool communities, discovery, and engagement.
We started by talking about how many different types of communities are already on Skool and how many niches are still completely open. When you look through Discovery you’ll see communities around things like pickleball, calligraphy, AI, and all kinds of hobbies. But there are still so many interests that nobody has built a community around yet. It was a good reminder that you do not need some massive complicated idea to start a community. Sometimes the best ones are built around something people genuinely enjoy talking about.
We also looked at a community that is extremely active where members talk about fragrances and what scents they are buying. It’s a great example of how engagement comes from people sharing something they care about and showing up consistently, not from having the biggest course library.
From there we spent some time talking about Skool Discovery and why it matters if you want new members finding your community. A lot of people spend tons of time on their About page but the short description people see in Discovery is usually what makes someone decide to click. If that one sentence clearly explains what the community helps someone do, it makes a huge difference.
That led into a discussion about the one sentence offer. (Check out this post about how to make one.) Instead of listing features like calls, courses, or resources, the description should explain the outcome someone wants and why your community is the place to get it.
We also talked about one of the hardest parts of running a community, which is getting members to actually talk. In the beginning the owner always cares the most about the community. Over time what makes a community strong is when members start interacting with each other, building friendships, and even developing little inside jokes that become part of the culture.
There were also a few fun moments in the episode including the story behind why Skool is spelled with a K, a conversation about community merch, and the reminder we ended the show with which is something everyone building a business online should remember.
Treat yourself like a houseplant. (One of our original OG sayings from the community.)
What it's meant to remind you to do is:
Drink water. Get sunlight. Take care of yourself.
Because YOU are the business.
I also mentioned during the show that I would share a few resources that Mark Novikov made that can help if you are building or improving a Skool community. I’ll be adding those docs here so you can go through them.
👇 After watching the episode, what part stood out to you the most?
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Jenna Ostrye
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The Skool Morning Show ☀️ Replay + Resources Added 🎥
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