Alex Hormozi's talk about handling business mistakes and transforming a bad customer experience can help answer this question. By telling stories and offering practical tips, he shows how going above and beyond helps customers feel heard and valued. Think about Alex Hormoziβs principles, and reflect on how you can make someone who had a bad experience with your business become a loyal fan. Share your ideas in the comments below, aiming for a short response between 25 to 100 words. Engage with the conversation by replying to 2 comments and liking 3 other comments that add to the discussion.