💲 How can raising prices impact customer loyalty?

Understanding the connection between price increases and customer retention is crucial. Alex Hormozi explains that significantly increasing prices can sometimes lead to losing some customers but can also increase profit margins and improve customer quality. Referencing his experience, Alex details how despite losing a third of his customers by tripling prices, he maintained two-thirds of his clientele who were more aligned with the value provided. Reflect on this strategy and consider how raising prices might affect loyalty in your own business. Share your thoughts in 25 to 100 words in the comments below. Engage with your peers by commenting on two different comments and react by liking three comments that enhance the discussion.

Link to Course Module: https://www.skool.com/acquisitionuniversity/classroom/3baf126b?md=9a826341ad7e4257bc76163b1c47f3da

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