It was electric to be at VidCon. Not just meeting big creators (I met Mark Manson and probably convinced him to hire me as his attorney but we are supposed to talk soon so we will see) but there are so many experts in this space and so many businesses being built around the creators in the creator economy. These following takeaways are going to be personal to me and might not apply to everybody. 1) There is a lot of money in the space, a lot of VCs and financiers present and ready to invest in creators. I was not able to attend every panel and discussion and maybe after the recordings are posted, I will watch more of them and report back but the one panel that I listen to that was super interesting was from the founder of Lunar X, who purchased Game Theory. MatPat and Stephanie spoke with Lucas Kollmann, CEO and Co-Founder of Lunar X and it was insightful to hear about the acquisition and although not a lot of details were shared, it was clearly a large number to buy the YouTube production house, Theorist Media, along with its popular channels: Theorist Media is responsible for the channels, Game Theory, or The Game Theorists (16.4 million subscribers), The Film Theorists (11.4 million), The Food Theorists (4.1 million), as well as GTLive (2.96 million). I have no idea how much the acquisition was for, but I would not be surprised if this was 8 or even 9- figures. If anyone in the group has more insight, I would love to hear it. Remember, MrBeast has said that his purchase price for his channels and business would be close $20B but Iโve heard that $10B is probably a more accurate valuation. ***Going to keep adding to this post and letโs make it interactive as I go along. Itโs going to be a long post. These are not going to be in order of importance, just as they occurred or happened to me. 2) LinkedIn is IN! Lots of panels and panelists talking about LinkedIn. Get active on your LinkedIn. Create content there. Connect on there. Creators are getting active on LinkedIn and businesses looking for creators are using LinkedIn. Twitter is still important but LinkedIn more so.