Well it is actually for geeks different kind of people that dress up like fantasy characters almost living in the fantasy but hopefully not quite. My older brother & father did stuff like this when I was young. It's a different class of people but great training opportunity for my dog. Kind of fun! I am claustrophobic and so the mask would only stay on maybe ten seconds. Some people do dress up to train their SDs I just can't. Plus, it is walking through crowds of people pretending like they don't exist unless I say so. A lot of SD people also will not let you pet their dog. All you can do is ask and understand not everyone will be nice about saying no. When I am in a hurry I just say not today. I only like under her chin, because I would not like someone coming over the top to pet me. Children I never touch on the head only shoulders. That way I don't look so big. Plus, her hair is not so easy to make look as good as it does. She says it takes work & I do not like my brother or someone russling my hair.