Most people start a Substack thinking growth comes from writing more. Then they publish for weeks or months and wonder: Why isn't anyone subscribing? How do people actually get their first 100 readers? What growth strategies are worth spending time on? The reality is that growing a newsletter isn't just about writing. It's about positioning, distribution, engagement, and building systems that compound over time. That's exactly what we're covering this Saturday, June 21 at 10:30 AM EST. During this free live workshop, I'll walk through: ✅ The foundation every successful Substack needs ✅ How to position yourself so people actually subscribe ✅ The growth channels I would focus on if I started from zero today ✅ How to turn readers into an engaged community ✅ A live breakdown of my own newsletter and growth strategy 🎟️ Save your free spot here:https://william-leroux.kit.com/workshop (Registration closes June 20.) Happy to see you there if you are looking for a fastest way to grow, accountability, clarity (and connecting with me!😁)

Let’s do something a little different today. We talk a lot about growth, newsletters, and Substack in here… But I also want this community to actually feel human and fun, not just “growth!growth!growth!" So today: Share ONE fun fact about yourself to connect and smile a little👇 Could be: - your job outside Substack - a hobby - your favorite animal - what you want to do this summer - something random about your life - or even something surprising about your writing journey For example: 4 years ago, I honestly didn’t even like writing. I thought it was terrible. Funny to think that now I want to build my whole life around it haha Curious to know more about everyone in here!

At first, everything feels exciting. You create your account.Fix your bio. Build your setup.Write your “Start Here” post. And for a moment, it feels like you’re finally building something real. But then a weird phase starts. You post. You try Notes. Spend hours writing.Maybe you even stay consistent for weeks… …and almost nothing happens. That’s usually the moment where people start doubting themselves. They think:“Maybe my niche is bad.”“Maybe my content sucks.”“Maybe Substack is just luck.” But honestly? Most creators are not failing because they’re lazy.They’re failing because nobody taught them how growth actually works on Substack. Nobody explains that growth mostly comes from: - visibility - relationships - positioning - conversations - systems that save you from wasting months guessing So people stay stuck posting into the void, hoping Notes magically change everything. I know because I went through that exact phase too. And that’s also why the Substack Accelerator exists: to help creators go from “I have a setup” to “I actually know how to grow.” But before that, make sure you truly finished Module 1 and 2 first. A weak foundation makes growth 10x harder. One action for today 👇 Go into your niche. Find ONE viral Note with a lot of comments. Then spend 15–20 minutes replying to people and starting real conversations. Just becoming visible and building connections naturally. That’s where a lot more growth starts than people realize. Want to know more of the full system to save 10x more time. Go check the Substack Accelerator page in the Classroom.

Every Thursday, we do a little Q&A day inside the community! Because honestly… most creators stay stuck on small problems for way too long when one good conversation could solve it in 10 minutes. So today, ask me anything 👀 - newsletter growth - getting subscribers - comments/networking - content ideas - consistency - setup/bio - monetization - or just anything funny or to connect (don't mind making friends haha) And if there’s already a lesson, framework, or resource inside the classroom that can help you, I’ll point you to it too 🙌 No question is “too basic” here. We’re all trying to improve together and make real progress each week. So… what’s ONE thing you’ve been struggling with recently? 👇

Hey everyone! Welcome to our fourth Lab Note Boost!! 🤩 The goal is simple: share a piece of your work and connect with others everyday FRIDAY. Not only is it fun to connect with writers who are on the same journey as you, but it’s also proven that when you engage with someone else’s Note or post, it gets pushed to more people, helping that writer grow. If we all participate, this can create a massive boost. Here’s how to participate: - Say what you write about - Share 1 Note or 1 piece of your work - Say who it’s for - Connect, engage, and interact with 3 other writers in this Boost (likes, comments/restack!) That’s where the real magic happens ✨