Join us tomorrow morning to answer questions, q+ a and more..

Lesson 2: The Timeline You’ll leave with: your timeline mapped, the pattern underneath it, and one word that describes who you actually are. My story Twenty-four years doesn’t fit in a sentence. I started coaching in person. Then I moved. And rebuilt. And moved again. I rebuilt my business in more cities than I want to count before I finally took it online ten years ago, because I was done starting over every time my address changed. Then we left Canada in 2018. Eight years in Mexico and South America. Somewhere in there, AI images walked into my work and changed what I could build. And this year, we came back to Canada. When I tell that story out loud, it sounds like chaos. When I put it on a timeline, it looks like a path. Why this matters Here’s what the timeline showed me that the story never did. I’m not someone who keeps starting over. I’m someone who rebuilds. Every move, every city, every version of the business, I took what I had and built it again, better. That’s not chaos. That’s a pattern. And it’s my identity. You have one too. You just can’t see it from inside the story. Most coaches build their brand on what they do. The clients who choose you are choosing who you are. If you can’t name that, your visuals can’t show it. Your turn: map it Step 1. Grab paper or open a doc. Draw one line, left to right. Step 2. Mark the 5 to 7 moments that changed your direction. Not the highlights. The turns. The move, the loss, the leap, the “I’m done with this.” Step 3. Look at the whole line and answer one question: What does the person on this timeline keep doing? Don’t overthink it. The first honest word is usually the right one. Bonus: make it visual Want to see your timeline the way you just saw the AI one? Paste this into ChatGPT: Create a horizontal timeline infographic of my personal journey. Use these moments: [paste your 5 to 7 turns with years]. Style: editorial, cinematic, using my brand colors [your colors]. Title it “[your one word].” Keep text minimal, one short line per moment.

Day 1 is in the books and the recording is posted. Today we built the foundation the whole challenge sits on: your Identity Vault. The file that tells AI exactly who you are so it stops handing you a stranger every time you generate an image. The recording and the full written lesson are now in the classroom. Watch it, then finish your vault tonight. Here is what to do before tomorrow: Complete your identity workbook. Photograph your wardrobe, or screenshot Pinterest where your wardrobe is aspirational. Set up your folders, including a seasonal one. Lock your hard yes and hard no rules. Tomorrow is build day. We take everything you gathered and turn it into your working AI Creative Director. Missed the live session? Watch the recording first, then do the pre-work. You can absolutely catch up before tomorrow if you start now. Post your drafts in the file thread if you want me to tighten them before we build. Classroom link is below. See you tomorrow.

The AI Creative Director Challenge starts Wednesday. Your job Monday and Tuesday is to prep so you can build live instead of scrambling. Three things to do before Wednesday: 1. Pick your reference photo. The one that looks like you right now, good light, clear face. Grab two backups. 2. Photograph your wardrobe, jewelry and footwear. The pieces you'd actually wear in a brand image. One photo each. 3. Draft your workbook. Rough is fine. Wednesday we make it specific together, but you need something on the page to work from. The full pre-work brief and the workbook are linked below. Read the brief first, it tells you exactly what to shoot and how to name it. One thing that matters. Day 1 is an audit, not a lecture. You show up with drafts and we tighten them live. Come with nothing and you'll be building while everyone else is refining. Do the pre-work. To build live with us, be set up by Tuesday night. Questions? Drop them here. See you Wednesday. Pre-Work Brief attached Participant Workbook attached

How do I receive the audit info please? I submitted the form awhile back but I do not know where to find the result if it was sent. I will email too but I have both emailed and messaged several times and no reply. Thanks so much! Also I tried to join the call today (yes I am late & I apologize I had to work til midnight yesterday out of town - but I still logged onto zoom within the call timeframe) ... I was just sitting in the waiting room and not let in - could the waiting room be turned off once the call starts so we can join? (it's under host tools, to disable waiting room) Or otherwise let me know what time I need to arrive to be let into the zoom room. I logged off and on several times but am not being admitted and am disappointed.