Do promo sites and Amazon free days actually work?Or are we all just clicking “book now” and hoping for the best? Maybe you’ve: - Booked one random promo and crossed your fingers - Used your free days without much of a strategy - Wondered if stacking sites really makes a difference - Or avoided it altogether because you don’t want to waste money Most authors simply haven’t been shown a clear, repeatable system. That’s exactly why I created Stack & Scale Week (Feb 23–27). This isn’t about hacking algorithms. It's not about chasing a badge. And it’s definitely not about throwing money at promo sites and praying. It’s about being intentional! Inside Stack & Scale Week, I’ll walk you through step by step how to: • Set a realistic promo budget (without overspending) • Choose reputable promo sites that reach real readers • Stack promos strategically during your free or discounted days • Track and evaluate results so you can refine and repeat Marketing your books should never feel like a gamble. It should feel like a plan! A strategy. When promo weeks are done thoughtfully, they can support: ✔ Reader growth ✔ List building ✔ Long-term momentum ✔ Honest reviews and social proof No hype. No overnight fame promises. Just strategy you can implement and feel good about. If you want more clarity around how to approach promo stacking wisely, I’d love to have you join us! 👉 Join Stack & Scale Week here: https://www.lornakbailey.com/stack-scale-week And I’m curious — what’s been your experience with promo sites so far? Let’s talk about it below. 💬

Hey all, I wanted to take a moment to share that my dad passed away recently, which is why I’ve been quiet and away for the last couple of weeks. It’s been a really hard season, and I needed a little time to rest, process and be with my family. I just want to say how grateful I am to be back here with this cozy, creative community. This group and all the amazing authors I get to work with really do feel like a bright spot for me. Thank you for your patience and for being part of this little corner of the author world. I’m excited to jump back in, hear what you’ve all been working on, and keep building together. 🕯️

Last week we discussed Avoidance Activities - you know, those you things you do INSTEAD OF WRITING! We all have them. . . @Kc Herbel mentioned that he struggles with doing things that could actually be super beneficial to his writing business like watching videos on craft, learning ads, etc. Totally normal! I challenged him that whenever we are learning something like craft or ads, to make sure to calendar block time to actually implement that skill or strategy into your business. Here are some tips on how to do that: 🕯️ Start with your current commitments.Don’t fill your calendar with ideal writing blocks you wish you could do — start by blocking the times you actually have available. Even 30 minutes counts! Need to pick up kiddos from school? That takes time. Need time to get ready in the morning? That takes time! We are typically overly ambitious with our calendars instead of being realistic about the time we have. 🕯️ Be specific when naming your writing sessions. Instead of just “Writing,” label it something specific like “Edit Chapter 3” or “Write 500 words.” It tricks your brain into seeing it as a concrete task, not a vague intention! This also gives you a goal post to move towards instead of sitting there staring at your screen for an hour. ;) 🕯️ Set reminders you can’t ignore. Use alerts on your phone or even a post-it on your laptop. Treat it like any other meeting — you show up because it's important to you and there's consequences potentially if you don't. 👉 What kind of calendar do you use to keep yourself sane and organized in this crazy writing life?