Do Google Ads hurt your channel in the long run?
In September, I ran Google Ads and posted more Shorts — my channel hit its best performance in 12 months. But in October, I stopped the ads, took a short break, and only posted my regular weekly yoga videos. Now my views and impressions have completely dropped (sometimes not even 500 impressions). It’s been 7 weeks. Could this be because of the Google Ads? Any ideas on how to recover? The same thing happened to me last year, and I’m really starting to suspect it’s because YouTube wants us to keep spending money 😅