About a week ago, Mark Novikov released a video to help people who are building a Skool community get clear on something that sounds simple but is actually one of the most important parts of the whole process. Your one sentence offer. I wanted to share the video here because even if you watched it, a lot of times we move on without actually doing the exercise. We consume the information and then jump to the next thing. Remember that knowledge without implementation is just entertainment. This is one of those moments where it is worth actually pausing the video and doing the work. When you force yourself to put your community into one clear sentence, it changes how you think about everything you are building. It sharpens the promise. It makes your message clearer. It makes it easier for someone landing on your about page to instantly understand what the community is about. That clarity ends up impacting not only your About page, but also your posts, your classroom content, and even how you talk about your community when someone asks what you do. If people clearly know and understand, then they can make a decision like joining your community. So if you already watched the video, take a minute and actually do the exercise. If you haven't yet, then watch it, subscribe to Mark on Youtube because he puts out helpful Skool videos, and then do the exercise! Once you're done, write the one sentence that explains what your community helps people do below! 👇 Do you have your one sentence yet?

This is the first episode of The Skool Morning Show where @Eric Howell & I are going live to chat about all things Skool and being a Skooler! 🤩 We'll be sharing some informational subjects, fun topics, and spilling the tea.. ☕🐸 Plus, reading some of the comments from this post! 👀 Yes, this Live is viewable here in Skool and you can comment for us to see and read what you have to share here. 👇 (This is our first ever going live while recording, so you get to see the beginning chaos lol)

We built the ProveWorth profile live, talked through what to put in each section, and walked through how reviews actually work so it’s usable, not confusing. Most of the time was spent on the ProveWorth build itself and how to use it inside a Skool community, especially if you’re running or planning a free public community. We will have a call this upcoming Friday to go more in-depth about what @Matthew Burns has learned about the AI Discoverability, since having his website up and running. (Calendar link to be added soon) What we covered on this call: - How ProveWorth works as a third party proof layer for communities - Why outside proof matters when someone is deciding whether your community is worth joining - How to claim and build your ProveWorth community profile - What to write when you are staring at a blank page - How reviews work, including approvals, edits, and replies - Where and how to use your ProveWorth link inside Skool We also talked a bit about SEO and AI discoverability and why ProveWorth plays a role there. Things like how public Skool communities get indexed, why links matter, and how ProveWorth supports trust and visibility came up throughout the call, but the focus stayed on getting the setup right first. 🎥 Watch the replay when you can and let us know if you have any questions: https://youtu.be/7QgnYKv9qEo?views Also check out the ProveWorth profile and feel free to leave a review: https://proveworth.com/communityprofile?slug=what-is-skool I’ll make a separate post showing exactly how to ask for reviews inside your own community so you can use it as an example. As the young generation says: Very meta. (or something like that) 👉 Here is the ProveWorth community, if you want to check it out. Shout out and huge thank you to @Matthew Burns for being on the live and also creating ProveWorth! 🙌

There is no "one-size-fits-all" answer to this question, and I think that is why so many people feel unsure about what to choose. Most people are trying to make this decision based on what they think they “should” or are “supposed” to do, instead of what actually makes sense for their niche, their goals, and the type of community they want to build. Including whether they even have a real plan for getting members. 👀 And a big part of the stress around this choice comes from thinking it is final. Like once you pick public or private, you are locked into it forever. That is not actually how I look at it. 🤷‍♀️ You have way more flexibility than you think. You are allowed to test. You are allowed to change your mind. You are allowed to treat this like an experiment and collect real data instead of trying to make the perfect decision upfront. Whatever you choose is going to show you how people actually respond. What they engage with, what they ignore, and what needs to change. Don't forget to track it! ✍️ You have way more flexibility than you think. In fact, you should be testing. You should be changing your mind when you get more information. And if you needed someone to tell you, you are allowed to have more than one community serving different purposes. Especially if one of them is meant to help you get discovered. It does not have to be complicated or add a "massive" amount of work. Because I will tell you one big myth that is still floating around out there.. you know the one.. "If you build it, they will come." No. 😐 That is not how it works. So much good work never gets seen. Not because it is bad. Not because the person is not smart or capable. But because nobody ever sat them down and said the simple truth. You have to get traffic. * hello * Please read that again.. PLEASE! lol This is not me trying to sell you on a traffic package. Yes, I have found people that can help you like @Eric Howell and his upcoming Free community Traffic Lounge and then even @Matthew Burns with his ProveWorth community that is essentially the community Trust Pilot or Yelp. Two people I trust a lot, because I know traffic is needed for you to even get the business help.

Over the next few days, I am going to be sharing a series of posts about public Skool communities. Public communities rarely get the spotlight they deserve for how powerful they can be. It has been a long time coming, and I have gotten a lot of questions about this decision from people building on Skool, people considering it, and people trying to decide what direction to go. So instead of making one long post that could turn into a novel, I wanted to break it down into a series of posts so we can cover everything properly and answer questions as they come up. ✍️✅ Here is what we will cover: Why I made my Skool community public Should you have a public Skool community or a private one? Things to make sure you do if you go from private to public What will help your public Skool community Skool tips for a public community, including how to prevent spammers and low quality posts And the Skool strategy I personally recommend and will lead by example with After that, I will shift back to what this community is here for: - Resources and templates you can use. - New Skool videos and podcast episodes. - Highlighted communities that are worth checking out. - Posts about new Skool features and platform changes. - Breakdowns of how different Skool communities are structured and what is working. - Plus, little things I find across Skool that most people miss, like features, pages, or tools you might not know exist. Yes, I did say a podcast! 🎤 I finally can announce that my podcast host Eric and I are launching a new one together! We had one when we first started on Skool two years ago, took a break, and now we are starting fresh with a new one focused on online communities and what actually works in practice. So… who is @Eric Howell? If you are building a Skool, it is really easy to feel like you should be able to do everything yourself. Content, community, offers, systems, traffic. And the truth is, you probably can.. I know I felt like that.