What’s a good niche or market for your video production business? (Chris Skarratt part 1)
🎥 VBA Members' stories with Chris Skarratt from The Cleveland Agency in London 🎥 Hear how Chris built his successful video production business from the ground up. Plus, Chris tells how he battled, overcome, and sometimes sidestepped his way to success. 👉 If you’re wondering, “What’s a good niche or market for your video production business?… then listen to the one mentioned at 3:40. (Not only is this a fun and exciting niche, but it’s almost recession-proof, too.) 👉 The Chinese have a strange phrase for good luck: dog shit luck. Well, what do you call it when someone has dog-shit-luck that suddenly turns to just dog shit? (Who knows? But that’s exactly what happened to Chris’s video production business a few years back. Hear this gut-wrenching tale at 4:00) 👉 Chris’s caveman simple (but profound) statement about change. (We all want certain things to change, but many people never see that change take place. Here’s a major reason why… 5:00) 👉 The myth of status quo in business. Many business owners foolishly believe they are maintaining their business, but are they really? (Hear this sobering truth from Den at 7:20) 👉 Den’s brilliant litmus test for knowing (almost instantly) if a prospective client will be a good fit or not. – 8:40 👉 Prospective clients like to do business with service businesses they like, however…here’s an even more important fact… 8:50Leadership advice to video business owners who manage a team. – 10:00 👉 Chris’s dang good book recommendation for those who are serious about fulfilling their true potential in life and business. – 10:20 👉 Chris’s “better-late-than-never” success habit he’s just started doing. (But don’t be too quick to scoff, dear listener. There’s a good chance you’re not doing this almost stupid-obvious success activity, either. – 15:00) 👉 3 special questions (most business owners never think about) to ask yourself about your business that can potentially lead to breakthroughs, increased profits, and a more smooth-sailing business operation. Listen carefully at 17:40 or you’ll miss it!