Hey Holy, So to go through your question, I actually have a bunch of questions. What’s the purpose of doing this reading? Is it for development? Where is this piece developmently? Most producers will only come to see a piece once so, is it ready for “prime time”. If yes then start inviting, if no, then there is a need to be extremely strategic in your invites. If it is ready for prime time, start with industry professionals you have a relationship with, and work outward from there. Is this piece a commercial piece or a non-profit piece? Meaning would it be inherently commercial on its own? Or would it meet a non-profits mission? This answer would inform you who to invite. Look to who produces works similar to your piece (whether commercial producers or non-profit organization). Ideally make friends with them before inviting (always leads to a better result). After industry professional you know if you’ve hired a Broadway GM they should have a list of professional they can invite. Then you can add artists who’s opinion you respect and lastly friends a family. A full room always seems to up the ante But truly ask yourself. What’s the purpose of doing this reading and understand how you are utilizing the opportunity before sending out invites so you can be strategic in your approach.

Before you submit to someone ask how long they need to review. If you forgot to ask before b/c of the excitement, follow up in a week, and ask how long they would like to review it. IF you want to be aggressive you can offer to take them to dinner after the review to hear their thoughts and wanted to get a date on the calendar. Even if they turn you down, the offer of taking them to a meal can be meaningful. But if you do go to dinner and they rip your script to shreds you have to have guts of steal and tell them thank you for their thoughts (even if you completely disagree).

Brad thank you for this!!! I’ll check it out!!!