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“Create a caricature of me and my job based on everything you know about me.”

In 2026, every course, webinar, and freebie should clearly answer: What problem am I solving? What transformation am I delivering? Stop selling content. Start selling results.

Please introduce yourself. What's one thing that you are currently working on?

On my podcast, Michelda Johnson said something that stopped people in their tracks. Pick one item and sell it today. Not after you rename it. Not after you build a funnel. Not after you second guess yourself. She reminded us that as entrepreneurs, we forget something fundamental. We are solutionists. We solve problems. That is the job. We hide behind fancy language and complex offers when the real work is simple. Identify the need. Offer the solution. Invite the sale. Someone in your audience needs what you already have right now. They do not need perfection. They need movement, clarity, and support. So here is the challenge I am passing on. Choose one offer.Send the email today.Make the ask without apology. Action builds confidence. Sales build capacity. What are you selling today?