It is wise to go in a meeting with a framework in order to not leave out any fundamental points. As long as you’ll have a clear idea of the structure the meeting should follow, then you have higher chances of closing.

The difference is a that a salesman comes through as slimy and pushy seeking only to take money from people. However, a Closer is like a real-life Doctor that is there to support and help clients achieve their personal/business goals and make it a reality.