@Johnny Mortensen sounds crazy but winning guys over from other companies is the ticket at first. After, all your paid ads will have more talent calling your number as you go. I consistently hand out business cards to other landscapers and let them know “we are always hiring if you know someone looking for a job” the guy I hand the business cards to usually calls. Trust is developed over time so choose the team wisely. I always use the term “fire good, hire great” All 3 of my current crews get compliments after damn year every project.