Being regulated doesn’t mean being calm and unbothered 24/7. You’re allowed to be angry, overwhelmed, upset, anxious and have days where you want to tell everyone to fuck off. The trick is learning to sit with what you’re feeling instead of immediately trying to make it go away. Pause. Get curious. What’s actually happening? Is this about what’s in front of me, or am I bringing old experiences into the present? Am I reacting to what’s happening now or running on autopilot? I’ve spent decades being the person who figures everything out, keeps things moving and makes things work. Learning to stop and understand what’s happening within me has been a whole different experience. Women don’t need to become some permanently zen humans who never loses their shit. It all comes down to learning how to be with yourself when things get uncomfortable, rather than constantly looking outside yourself for something to make it all feel better.

WHAT HAPPENED TO THE CREATIVE PARTS OF YOU? Think about the things you used to love doing. The hobbies, the projects, the weird little interests, the things you could happily lose an entire afternoon doing. Mayhaps you loved photography, writing, painting, decorating, dancing, playing music, making things with your hands or experimenting with clothes. Were you always the kid making up stories, putting on performances, taking things apart to see how they worked or coming up with elaborate ideas that nobody else understood? Then life happened. Somewhere in the thick of being a wife, a mother, managing a household, looking after everyone and making concessions along the way, some of those things got pushed aside. The things you enjoyed doing just for the sake of doing them… the things that had nothing to do with being productive, useful or responsible. Sometimes we forget those parts of ourselves even existed. Here’s something else I want you to think about… Creativity isn’t just painting, drawing or making something with your hands. Maybe you’re the woman with a wicked sense of humor who can make an ordinary Tuesday sound like a comedy special. Maybe you tell stories in a way that makes people hang on every word. Perhaps you see connections between things that other people completely miss. Mayhaps you’re brilliant at turning an ordinary experience into something people can’t stop thinking about. Could be you love experimenting, questioning things, challenging ideas, playing with words, finding unusual ways to communicate or looking at something from an entirely different angle. THAT’S creativity too. … I think there’s a whole lot of it that women are leaving out of their content. We’re so busy trying to educate, teach, explain, provide value and make sure we’re saying all the right things that we end up creating inside a very small box. Meanwhile, the very things that could make our content interesting, recognisable and different from everyone else in our niche are sitting outside that box.

What if your business wasn’t just something you built because you wanted to make money doing something you love? What if it became the thing that meant you knew you had your own back? Because shit happens. Relationships change. Kids grow up. Families need things. The world does weird shit. You change your mind about what you want your life to look like. Wouldn’t it be nice to know that if you ever found yourself in a situation you didn’t want to stay in, you wouldn’t have to stay simply because you couldn’t afford not to? You’re building resources, options, and something that belongs to you. That means learning how to create content without making yourself fucking miserable. Learning how to say what you actually think after years of figuring out what everyone else wanted you to say, and how to work with your own energy and your own body’s rhythms instead of constantly forcing yourself into somebody else’s version of consistency. That’s what The Good Girls Guide to Content is about. It’s a 30 day women’s-only cohort with weekly calls, lifetime access and one payment. The founding member price is $67 right now and goes up after Wednesday the 27th… doors close Nov 1st. 👇🏻 What would having your own income and your own resources make possible for you that isn’t possible right now?

You know how to take care of everyone else. You know who needs what, when they need it, what needs to get done, what everyone forgot, who needs a ride, who needs dinner, who needs reassurance, who needs you to hold it together. You’ll put yourself at the bottom of the list without even thinking about it. Until you’re fucking exhausted. So let me ask you something… When was the last time you let someone take care of you? Not because you finally broke down. Not because you couldn’t do it yourself. Not because you had absolutely nothing left. Just because you’re a person too. 👇🏻 Who’s taking care of you?

We want to give “value” and somehow our brains took learning what to say when, how to say it, and what not to say that we picked up as children into our adult life… Then we went I want to help others with _____, and I have dreams about having my own resources, doing my own thing, living my best life and so then the business starts. Enter content. I don’t know about you, but for me I can teach, educate, explain all fucking day long… and got comments about how helpful it was and thanks etc… but no one bought the thing that would’ve helped even more. It took me a hot minute to realize that my educational content only machine I built wasn’t actually doing the thing I wanted it to… I had to show more than just what I knew, I had to show myself, choose into being vulnerable and saying the quiet things out loud. Risking being labeled as “too much” or “not enough” or getting comments from folks that had strong opposing opinions… being able to dismantle the “good girl” conditioning I held on to so tightly for so long, because showing more of me is what drew the folks I was meant to help to me and they opted in and bought the things. If this sounds in any way familiar and it’s something you want to finally break free from today is the day to check out The Good Girls Guide to Content. We start November 1st, a 30 day cohort for women. Weekly calls and classroom ish around dismantling the good girl conditioning, creating enough safety within to boldly say the quiet things out loud, and creating content around your menstrual cycle (or the moon cycle, or whatever your cycle naturally falls into) so you can create content easier when it’s best for you and still post even when your body says fuck this shit. 👇🏻 What happens when you contemplate making content beyond teaching or educating??