He noticed things... Mark Manson wrote thousands of blogs. Most didn’t become The Subtle Art of Not Giving a F*ck. That idea travelled around the world. But the title didn’t arrive during some heroic brainstorming session. He remembered a song title. He liked the phrase. So he wrote it down. Later... It became the seed of the book title. That sounds almost too simple. Which is exactly why it matters. Great comedians do the same thing. Jerry Seinfeld notices the stupid little sentence everyone says when a phone call drops. “I don’t know what happened.” Obviously you don’t. None of us know how the bloody phone works. That tiny observation becomes material. 𝘞𝘳𝘪𝘵𝘦𝘳𝘴 𝘯𝘰𝘵𝘪𝘤𝘦. 𝘊𝘰𝘮𝘦𝘥𝘪𝘢𝘯𝘴 𝘯𝘰𝘵𝘪𝘤𝘦. 𝘍𝘰𝘶𝘯𝘥𝘦𝘳𝘴 𝘯𝘰𝘵𝘪𝘤𝘦. 𝘎𝘳𝘦𝘢𝘵 𝘴𝘢𝘭𝘦𝘴𝘱𝘦𝘰𝘱𝘭𝘦 𝘯𝘰𝘵𝘪𝘤𝘦 𝘵𝘰𝘰. The hesitation before somebody answers. 𝗧𝗵𝗲 𝗲𝘅𝗮𝗰𝘁 𝘄𝗼𝗿𝗱 𝗮 𝗹𝗲𝗮𝗱 𝗸𝗲𝗲𝗽𝘀 𝗿𝗲𝗽𝗲𝗮𝘁𝗶𝗻𝗴. The complaint they laugh off. The sentence three customers say independently. Most people hear it. Then move on. The killer operator thinks: “𝘏𝘢𝘯𝘨 𝘰𝘯. 𝘐𝘴 𝘵𝘩𝘢𝘵 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨?” And writes it down. That is where offers come from. Hooks come from there. Sales angles come from there. Content comes from there. The mad part? Almost nobody deliberately practises it. Which means the competitive field is tiny. Everybody wants better ideas. Very few people are willing to become better observers. 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝘀 𝗹𝗶𝗸𝗲 𝗪𝗵𝗲𝗿𝗲’𝘀 𝗪𝗮𝗹𝗹𝘆. The opportunity is already on the page. You don’t add anything. You train your eyes until you can see what everybody else keeps missing. > The best do this with language. > The best do it with behaviour. > The best do it with problems. > The best do it with moments. Then use the Mark Manson story as the proof. That phrase already existed. He was simply awake enough to catch it.

One community. That's all it takes to fulfil all your dreams. You can monetizszzze it however the hell you want too... You don't even need to build your own you can use other people to fill it for you... Want me to show you how? Or am I a total loon thats just escaped the loooooooney bin?

Still looking to fill your community?

I'm curious what other people in the group are building or acquiring for their groups. So whatcha all doing?

I have more quality free time than any man I know... When I started online in 2004... I UNDERSTOOD something DEEPLY... No matter... What I "sell"... A prahduckt... A service... A hybrid in between... They were all HAMBURGERS... And WITHOUT a STARVING CROWD... I would FOREVER be chasing a customer or client... (Gary Halbert helped me see this.) So... I made a life-changing decision. 👉TO OWN... Not rent... Not buy access to... 👉BUT OWN... 👉👉DIGITAL REAL ESTATE (D.R.E.)where HUNGRY CROWDS gather. After 20+ years of owning DRE (Pronounced DRAY like Dr. Dre) This is the ONE single best decision I've made in business. Next to a homeless dude(tte)...who has time, but I wouldn't call it quality time... I have more QUALITY FREE TIME than any man I know... OWNING the DRE with hungry crowds saves me from chasing. Most biz owners chase their LIVES away. They may have a BREAKTHROUGH AI tool... ...or they may be the "best" in their class in a service biz... ...or they may even be the "cheapest" to try and attract customers/clients and then they're worn out! BUT they are busier than bird dogs CHASING customers and clients... AND/OR they're broke all the time. This world... And online world too... Is made up of two groups of biz peeps... 👉OWNERS of DRE 👉NON-Owners I'm no Amazon, Airbnb, Meta or eBay even... But I model my money machines after theirs... 💥I OWN the DRE with HUNGRY CROWDS and get PAID for EVERY TRANSACTION that happens on them. Airbnb doesn't own the physical property; they don't clean the homes, they don't mow the lawns, etc. Amazon doesn't stock most of the products or books they sell, but Amazon and Airbnb OWN the customer and get a piece of EVERY TRANSACTION. Because... I don't care about running a multi-billion dollar biz... And I don't get an ego boost by bragging about the number of employees I have... I am a free man. If I want... I can come up with a new offer in the morning and sell it out by dinner. ...if I don't want to sell an offer...