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Owned by Roy

The Trust Transformation

69 members • $97/month

I help seasoned leaders turn chaos into clarity—building trust-driven teams, lasting culture, customer value, and peace at work and home.

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61 contributions to The Trust Transformation
Full Interview with Tim Clark, CEO, AdventHealth Heart of Florida
Tim Clark is CEO at AdventHealth Heart of Florida where he implemented The Trust Transformation and a Trust Contract with his team where they turned the hospital performance around. When they began, the hospital was in the lowest quartile in many areas including patient satisfaction and hospital based infections. In less than a year, both of those numbers shot up to the upper quartile. In the video, Tim talks about how trust as an operating system contributes to performance, safety, and outcomes.
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What Pressure Reveals About Trust, Leadership, and Performance
April revealed so much about leadership under pressure. Over the past month, I watched three very different leadership environments wrestle with the same issue. Pressure. Different organizations. Different leaders. Different systems. But the same underlying question: What actually holds when pressure rises? What became clear is this: Trust is sustainable when it’s operationalized. When Trust Is Installed, Performance Follows In my conversation with Tim Clark, CEO of AdventHealth Heart of Florida, we discussed what happened when his hospital was under real pressure. Not theoretical pressure. Not “we need to improve culture” pressure. Real pressure. The kind of pressure where leadership either tightens alignment…or the fractures start to spread. Performance was lagging. Outcomes needed to improve. The expectations were clear. They didn’t start with a campaign. They didn’t start with messaging. They trained the team in The Trust Transformation. They adopted a trust contract. They operationalized trust in how decisions were made, how people communicated, and how accountability showed up. The result? Patient experience moved from the bottom quartile to the top 75%. Hospital-acquired infections moved from the bottom 5% to the top 90%. Extended periods with zero infections. That execution didn’t just make people feel better; it improved performance. Different Leader. Same Approach. Same Outcome. In my conversation with Wendy Brandon, CEO of UCF Lake Nona Hospital, I heard a familiar pattern. Different system. Different team. Different pressures. Same approach. Train the team. Adopt the trust contract. Operationalize trust in daily leadership. And again, the needle moved. Not because of personality. Not because of communication style. Because there is a set of non-negotiables in the leadership operating system. Watch Wendy's and Tim's Interviews on my profile under "events".
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What Pressure Reveals About Trust, Leadership, and Performance
Providing more valuable content for you
By transforming our site into a paid platform, we are bringing you more value including conversations with leaders like Tim Clark, CEO of AdventHealth Heart of Florida and Wendy Brandon, CEO of UCF-Lake Nona Hospital an HCA partner facility. Both Tim and Wendy have used The Trust Transformation and Trust Contract as part of their leadership operating system. Their hospitals have exceeded expectations are are among the best in their systems.
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Providing more valuable content for you
Transforming Our Community for Growth
For the past few years, you've been part of this community, and I’m grateful for that. I also know this: 🛑 I haven’t created the kind of consistent, meaningful experience this should be. That’s changing. 🔥 Because the focus is getting sharper. 🚀 🗣️ Over the past few years, I’ve been in dozens of conversations with leaders across healthcare, business, and nonprofit organizations. 📈 Different industries. Different roles. But the pattern is the same. They’re capable.They’re respected.They’re delivering. 😥 And they’re tired. Not just from the work. From the weight of carrying it. 🏋🏻‍♀️ ❌ Decisions that don’t hold. ❌ Teams that still rely on them for too much. ❌ Conversations that don’t carry forward.And a sense that it’s starting to follow them home. That’s where trust is actually tested. Not in the obvious moments. But under pressure. 📉 That’s the shift this community is making. 👏 This is becoming a place for leaders who are navigating that reality and want to operate differently inside it. Beginning this week, the community will move to a paid structure for new members. 💲 If you’re already here, nothing changes for you. 👌 You will continue to have access at no cost as a founding member. 🎉 Going forward, new members will have different levels of access based on how deeply they want to engage, including live sessions, direct coaching, and more structured ways to work through what they’re dealing with. 🔥 You’ll also see more consistency here. ✅ More of the conversations I’m having. ✅ More of the patterns I’m seeing. ✅ And more ways to actually apply the work. We’re also expanding outside the platform. 🚀 Content from LinkedIn will be shared here. 🚀 A YouTube channel is launching with weekly long-form conversations and insights. But the goal isn’t more content. It’s a better environment. A place where leaders don’t have to carry everything alone. A place to think more clearly. To work through what’s not holding.And to strengthen how they show up at work and at home.
Transforming Our Community for Growth
1 like • 2d
@Jonathan Deleon It corresponds with a major overhaul of my platform...here...YouTube...aligning to LinkedIn too.
Facing My Mortality Changed My Understanding of Trust
What surviving an aortic dissection taught me about leadership under pressure. The idea for The Trust Transformation did not begin in a hospital room. But a hospital room is where its meaning became unmistakably clear to me. It began more than a decade earlier. In 2007, I started working on a concept I called Outrageous Trust. At the time, I had spent years observing leadership teams and organizations wrestling with the same invisible problem. - Decisions were made in meetings, but later they unraveled. - Alignment appeared strong on the surface, but beneath it, people hesitated to challenge one another honestly. - Accountability was often unclear, and leaders frequently carried the weight of important decisions alone. What I began to realize was that while most organizations valued trust, they thought that highlighting it in mission statements or culture presentations was enough. But trust is actually something much more powerful. It is an operating system. Just as the operating system in a computer determines how everything functions beneath the surface, trust determines how decisions hold up, how relationships function, and how organizations perform under pressure. Over the years, that idea continued to develop. Then in 2017, something important happened. Working alongside leaders at AdventHealth and collaborating with Dr. Omayra Mansfield, we launched what would become The Trust Transformation as an evidence-based employee training program. Through an Institutional Review Board study, we examined how people experienced trust before and after the training. What we discovered was encouraging. Participants began to shift their thinking about trust. Instead of seeing it as abstract or aspirational, they began to recognize it as practical and observable. Something that could be intentionally designed into leadership and culture. The data showed measurable positive changes. People began to see trust less as a vague cultural value and more as a system that shaped how leaders made decisions, communicated with one another, and worked through conflict.
Facing My Mortality Changed My Understanding of Trust
1 like • Mar 13
@Jonathan Deleon Thank you my friend!
0 likes • Mar 17
@Scott DeVault Thank you so much. Hope you are doing well, my friend.
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Roy Reid
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@roy-reid-8707
Authority and thought leader on trust. Author of The Trust Transformation.

Active 1m ago
Joined Aug 10, 2024
Orlando, Florida
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