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CMO Playbook

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23 contributions to CMO Playbook
New YouTube Video Out Now
6 things you can do to increase your perceived value.
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Meta Andromeda Update
As you may or may not know by now - Meta Ads has changed. We noticed it was changing and I share a bit about it in my Meta Ads video here in the group. I've recorded a whole video about the update that's available on Youtube. Worth a watch if you are or intend to run Meta Ads.
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Live Q&A #6 - Tomorrow 5pm AEDT
After 5 weeks, I'm seeing the pattern. 80% of you have the SAME 3 problems: - Getting leads but no sales - Undercharging for premium work - Stuck at your current revenue ceiling Tomorrow we fix YOUR specific version. Come with: → Your exact numbers → What's broken → What you've tried Drop your question below. 5pm AEDT. Be specific or be stuck.
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Live Q&A Call #5 - Tomorrow 5pm AEST: What I'm Noticing
It's that time again! Tomorrow's call isn't just answering YOUR questions - it's connecting the dots between what multiple members are facing. What this means for you: When someone asks about Meta ads, you might discover your email sequence issue has the same root cause. The pattern recognition is where the real breakthroughs happen. The format (same as always): → Your specific challenge → Live strategy session → Walk away with your next 3 actions Come prepared with: Your #1 marketing bottleneck right now. Not the surface problem, but what's actually stopping revenue growth. Examples of GOOD questions: "I'm getting leads but my close rate is 10% - industry standard is 30%. What am I missing in my sales process?" "My organic content gets engagement but zero inquiries. How do I bridge that gap?" "I have $2K to invest in marketing this month - Meta ads or content creation first?" Action: Drop your question below Include: * Your current monthly revenue * The specific metric that's broken * What you've already tried The more specific you are, the more valuable the call becomes for everyone. 5 pm AEST tomorrow. See you there.
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Robby Choucair
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26points to level up
@robby-choucair-1164
Founder. Marketer. Systems thinker. Sharing what works inside the CMO Playbook to help you grow with clarity.

Active 19h ago
Joined Jun 22, 2025
Melbourne, Australia
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