If you haven't seen the changes FB has made to how video will work going forward, check out the video I just dropped in the classroom. It walks you through the changes and how you can leverage it for your business.

Hey @Kiesha King , what does it look like for us to hire you for the branding of our company? I forsee we will be in need!

If you're on social media for your business (not just dinner and weekend updates 😆), you get the most traction in the DMs. Direct messages eliminate the distraction of all the other stuff in the feed. Your videos that are posted in the feed should motivate your target audience to have a conversation with YOU. But most people that are leveraging the InMail and direct messages on LinkedIn or the DMs on FB are just writing a copy/paste message or something that doesn't inspire anyone to open them. What if you sent micro-videos in the DMs? These can be a recorded video or your online stunt double that stands out in their inbox. You can send video messages like: - Thanks for connecting video - We've been connected for a while are you open to a virtual coffee video - I saw you commented on my post I've love to learn what you're doing video - You commented on our video...here's a free resource that may be helpful video - You asked for more info video, etc. Did you know we have a video platform called VideoFluent Studio? It's the easiest way to record or upload video and then send them as video emails, video DMs, and video texts. It automatically creats a GIF version of your video for attention. And, all your videos are automatically branded with your logo and colors and there are built in call-to-action buttons attached to every video. One of the CTA buttons is customizable. Send them to any URL you want. Bonus-it collects video testimonials too. It's so easy to use my 11 yr old son uses it without any help. 🙃 If you might be interested, shoot me a message. We've got a crazy Black Friday offer for VideoFluent members. URL: VideoFLuent Community Bonus

1. 𝘾𝙪𝙩 𝙩𝙝𝙚 𝙚𝙭𝙩𝙧𝙖 𝙢𝙤𝙢𝙚𝙣𝙩𝙨-Take out the part where you’re reaching for the phone. Start right where you begin talking. Then cut the end of the video so we don't see you turning your camera off. You can also edit out that CapCut logo at the end. It keeps the video focused and feels more intentional. 2. 𝙐𝙨𝙚 𝙘𝙖𝙥𝙩𝙞𝙤𝙣𝙨-Turn on Auto Captions so people can follow along even if their sound is off. Double check the words so everything reads the way you said it. You can change the color of the captions, the font and use the animate tool to make them more engaging. 3. 𝙆𝙚𝙚𝙥 𝙮𝙤𝙪𝙧 𝙚𝙙𝙞𝙩𝙨 𝙨𝙞𝙢𝙥𝙡𝙚-You don’t need a bunch of effects. One or two transitions make your video easier to watch and gets people to watch longer.

@Kiesha King what if I have a second brand that I would like to use, other than my GreenMatter Biotech brand?