Monetize While You're Building (Even in a Free Community)
Here’s a simple way to bring in cash flow while you’re building your community or running a free one. Let people support you. Give them a clean way to gift you and fuel the mission. In the $100M Playbook: Fast Cash, Hormozi explains that fast, ethical cash from your warmest audience beats waiting for “someday.” Most people want to support, they just need a button. There are two ways that you can do this. 1) The first idea is similar to "Buy A Coffee".. or tea or little treat etc. 🎁 The setup is easy: - Create a new classroom as a Buy Now. - Give it a name and description like Support the Mission or Buy Me A Coffee. Example: “If you’ve gotten value and want to support, your gifts help me keep building this community.” - Set the price to something that is meaningful, but not too much. I go with $7, because it feels right. - Put something inside the classroom as a Thank You! This could be a personal video, a bonus, or just something personal. That's it. Super simple and allows people to give back if they want to. I went with a Buy A Coffee For Jenna and inside is a Thank you page, fun facts, about me and an invitation for you to share about yourself in the community. 2) The second way is to let people become supporters of the community at one basic level or even at different tiers. 💪 They may really appreciate what you’re doing and want to contribute more often. For now, you can set this up manually by offering multiple Buy Now classrooms (one for each tier). Later, when Skool releases subscription courses, you’ll be able to offer it as a true monthly option. Here’s a simple tier setup you can use or inspire you: - Supporter ($5): Thank you, just like the first option - Champion ($19): Supporter perks plus a monthly upload into the classroom - Patron ($49): Champion perks plus a monthly call together or early access to new content You can even add an image to the About Page with a “Thanks to our supporters!” banner and showcase profile photos or a list of names. It makes people feel recognized and part of something bigger.