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Owned by Paul

Latitude Lifestyle Upgrade

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Ready for a lifestyle upgrade? Our 8-week programme is designed for busy folks to get fit, eat better, and stress less.

Built by a former lawyer for legal pros who want energy, strength and sanity.

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Business Amplifier

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16 contributions to Business Amplifier
Do you post technical gubbins on LinkedIn? If so why?
This morning, I wrote an article imploring people to stop talking about technical aspects of their work on LinkedIn. Click here to read it... Unless you are answering technical questions that somebody has asked you, I genuinely think posting content on LinkedIn that includes jargon or acronyms is more likely to put people off than encourage them to work with you. However, this is only an opinion. What are your thoughts? Please let me know in the comments.
Do you post technical gubbins on LinkedIn? If so why?
1 like • 4d
In terms of views, the random or quirky stuff gets considerably more numbers in my experience. I do appreciate though that more views don't necessarily leads to more sales.
How does who you are and how you see yourself affect what you sell?
This one's a bit deeper, but it's been on my mind a lot lately. I recently had a session with the creative coach Ben Jepson, which really helped me explore how I see myself, and how that links to the way I attract business. Is that something you've thought much about? Or do you see your sense of self as quite separate from what you do for a living?
How does who you are and how you see yourself affect what you sell?
2 likes • 16d
I think in my case the answer is 'yes,' but probably more by accident than design in many ways.
Are you on YouTube? I'm considering starting an accountability group.
I know several people in the group, myself included, are working on growing YouTube channels. I thought it might be useful to start an accountability group where we can check in with each other weekly or fortnightly. If that sounds helpful, please vote and leave a comment below.
Poll
5 members have voted
Are you on YouTube? I'm considering starting an accountability group.
1 like • Nov 1
I was thinking of going number 3 just because it’s one of the best catchphrases in sitcom history!
1 like • Nov 3
It's funny how these things work out. This thread appeared a couple of days ago and it made me think about concentrating more on my You Tube channel which has been neglected in recent weeks and months, if not years. The primary aim of the channel is to attract leads for my online programme. Then, today, I picked up a new in person client. He Googled Personal Trainers in the area, came across my You Tube channel, took my lead magnet quiz, visited my website and has booked a trial for today. Proof, if ever I needed it, about the You Tube effect, with a reminder which was timely in the extreme.
What do you get from business exhibitions?
I was at the 4N Business Expo in Ely today, and I went without any specific goals but I met lots of really interesting people and it was a great event. Do you make a beeline for business exhibitions or do they leave you a bit cold?
1 like • Oct 29
I've never actually been to one, so this thread could be a good thread for me. I would say in relation to the brick and mortar business, it's probably not time well spent, or less so at least. For an online programme targeting the individual, there could be some value perhaps? Although would it be 'shooting fish in a barrel' and the time better spent elsewhere? One aspect, perhaps, would be to make connections with a view to promoting a corporate wellness programme?
What do you really think of business networking?
There are several aspects to running a business that just seem to be taken for granted. One of them seems to be the belief that going to networking meetings is essential to growing your business. But is this really true? I'd love to know your thoughts.
Poll
8 members have voted
What do you really think of business networking?
1 like • Oct 17
Definitely a mixed bag for me. I have made some great connections and friends. I have also done business with a few people via networking. All worthwhile, but the meetings themselves haven't resulted in a great deal of direct business. I think I'm self aware enough to know that it isn't necessarily the fault of the networking organisations and that my tactics and/or approach may need a tweak. Plus, I realise it is an approach that requires patience.
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Paul Wilkinson
3
41points to level up
@paul-wilkinson-2464
Desk escapee turned fitness coach. Helping busy folks get fit, eat better, and stress less, without the hardship or misery.

Active 5h ago
Joined Sep 4, 2025
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