@Meriam Kairaouani Don’t wait for your website to be perfect… just get a first version live. You’ll improve it based on real feedback and data later. Make sure your site is clean, but most importantly, responsive on mobile that’s where most people will see it…. Start collecting emails from day one, and set up a simple welcome flow to build trust and stay connected I think Shopify is the easiest platform, that’s what im using 🙂