A lot of people get this confused. I see people routinely refer to customers and clients as if they're they same and they're not. This is my short take: - A customer buys a product or service from you that works without you - A client buys your (or someone on your teams) time and you work with them People think they want to start an "AI agency" and they want clients but they do not realize the ability to scale a client based business is much harder and more expensive than "gurus" will tell you. Then they close some deals and realize they've created their self another J.O.B. and not a business. You're replacing time for money. A business that has customers is much easier to scale with hiring margins and less overhead. You're providing a solution that you spent your time on building. It doesn't trade your time for money. This is easier to scale. Neither business model is wrong or right, it's just wrong or right depending on what it is you actually want to do vs what it is you think it does. An example: My VIP has clients (we meet weekly and I'm trading time for money ) My Perfect ICM Builder has customers (we never speak and I'm not trading time for money) So let me ask you... Do you want customers or clients? Lemme' know below 👇

If ya' know a Marine, tell em' Happy Birthday. “Some people spend an entire lifetime wondering if they made a difference in the world. But, the Marines don't have that problem.” -Ronald Reagan Semper Fi, RyMac

Been going to pitches with my colleagues. Been making a lot of connections (and mistakes). Pitching is hard. It's hard to take them where we want. It's hard to organize as a team. But every day we get better. Thankfully Ry provides an awsome blueprint to follow. Much love boss.

I took most of the day off yesterday in that I didn't go onto my computer. Which means...I didn't audit Fred & I didn't put out a friendly reminder :( I'm doing that meow' & apparently Big Mac (pictured) isn't impressed, he's fallen asleep on my shoulder watching Fred work. Did you run your audit yesterday? -> https://github.com/oathdriven/rymac-4r-icm-audit It's better late than never. Always got your back, RyMac

You just learned the sales framework and watched me use it live on Dr. Chen, my hardest AI prospect. Make sure you sign up to try him, or any of the 8 agents I have ready for you to practice on. Let me know how it goes below or any questions you have about the framework. If you haven't signed up and tried it out yet, it's free below: -> https://buildmarketclose.com