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Setting up & structuring OpenClaw to run a startups?
How do I setup and structure OpenClaw I want it to handle: - decisions - ideas โ†’ experiments - daily priorities - reflection
1 like โ€ข Mar 27
This is literally what I built OpenClaw to do for my business. Here's the structure that works: 1. SOUL.md โ€” Your agent's identity and decision-making principles. Mine says things like "be a self-starter, have opinions, earn trust through competence." This shapes HOW it makes decisions, not just what it does. 2. MEMORY.md โ€” A lean index of what matters right now. Active projects, waiting-on items, key contacts, current strategy. Keep it under 6KB โ€” if it's too long, your agent wastes tokens reading it every session. 3. Daily notes (memory/YYYY-MM-DD.md) โ€” Everything that happened today. Decisions made, tasks completed, blockers hit. This is your reflection system โ€” the agent reads yesterday's notes to maintain continuity. 4. TODO-BACKLOG.md โ€” Ideas and experiments go here. Prioritized. The agent pulls from this during every work session using what I call the "reverse prompt": before picking a task, it asks itself "what are the 5 highest-leverage things I can do RIGHT NOW?" Sometimes the answer is on the backlog. Sometimes it's something new. 5. HEARTBEAT.md โ€” This is the key for daily priorities. It's a checklist the agent runs through on every heartbeat (scheduled check-in). Health checks first, then the actual work session, then reporting. Structure: check state โ†’ pick highest-leverage task โ†’ do the work โ†’ log it โ†’ report. 6. Cron jobs โ€” Schedule recurring work. "Every morning at 9am, review email and flag urgent items." "Every evening, update the daily notes and prep tomorrow." The architecture that makes this work: one persistent main agent (the brain) + temporary sub-agents for heavy tasks (research, analysis, coding). The main agent decides what to do. Sub-agents do the grunt work and report back. Start simple: SOUL.md + MEMORY.md + one daily cron. Add complexity only when you feel the gap.
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Nate Wish
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@nate-wish-9818
RE investor building AI tools to find & close land deals. Turning vibe coding into real revenue. Founder @ Foundational Land Co.

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Joined Mar 27, 2026
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